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crowdsourcing for event planners . 10 creative ideas

crowdsourcing for event planners . 10 creative ideas

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Published by: Crowdsourcing.org on Apr 04, 2012
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02/03/2013

 
 
crowdsourcing for event planners . 10creative ideas
According to Wikipedia, Crowdsourcing is:
the act of taking tasks traditionallyperformed by an employee or contractor,  and outsourcing them to a group of people or
community, through an “open call” to a large group of people
 
) asking for contributions
.
 In the world of web 2.0 this has totally revolutionized the way
 businesses drive solutions for their customers. After all, it’s ignorant to believe that we know everything there is to know about our customer’s
needs, wants, thoughts and desires.
The power of the crowd canunlock the key to truly valuable business ideas and offerings
. One of the most famous examples of a corporation using crowdsourcing is
Starbuck’s
 – 
where customers answer the question:What do you want to see from Starbucks?. The result is a dynamic listof ideas, suggestions, needs and issues for Starbucks and a list of ideasin action for customers. I love a good win/win!Tapping into the collective intelligence of the crowd can also convertattendees into advocates. When an attendee feels as if they contributed
to a detail of an event, even if small, they’re likely to want to telleveryone they know (oh, and they’re also much more likely to enjoy
theevent). So what are you waiting for?
 
10 crowdsourcing ideas for Event Planners 
The key is to think up ideas that will help you achieve your event
objectives. But hopefully these are some good thought starters…
 
Have attendees submit their favorite recipes before the event &let chefs recreate the top rated ideasAsk them to tell you their biggest business issues and buildconference education around themGet your attendees to share their favorite sources for inspiration(i.e. blogs, publications, twitter users) and give these peoplemedia passes, exclusives and VIP treatment at your eventCreate a contest for the best event theme ideasAsk attendees to share their favorite experiences/photos fromyour event and have the crowd determine the best one(s)Have attendees vote on what the event organizers should wear atthe conference <
 –
as done by Event Camp 2010Get your attendees to vote for another audience member tomake an appearance during an event showcase like a fashionshowHave them suggest and vote on a meaningful charitable partnerfor your eventHave a call for speakers or entertainers and ask applicants tosubmit a 2-
5 minute video on what they’ll be presenting. Haveattendees vote on what they’d like to see.
 After the event, have them submit ideas on how you can build abetter experience for them next time

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