Firms that provide broadcasting services are networks since they can broadcast the same programs in different locations.
Broadcasting differs from cable TV or encrypted TV. The latter can disconnect unpaying consumers from the network
Broadcasting companies cannot collect fees from
their viewers or listeners\ue000 they generate revenues
only from advertising\ue000 Revenues depend on
\u201crating\u201d (popularity, audience, number of viewers or
Their goal is attracting the highest number of viewers
or listener to raise theirratin g\ue000 maximize profits
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