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VERTSOL Reader - FINAL

VERTSOL Reader - FINAL

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Published by Francis Guison

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Published by: Francis Guison on Dec 14, 2008
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2
nd
term S.Y 2008-2009A Vertical Market Solutions for Retail Reader - 1By: Francis Guison
AVERTICAL MARKET SOLUTIONSForRETAIL READER 
By 
Francis T. Guison
THIS WORK IS LICENCED UNDER CREATIVE COMMONSATTRIBUTION-NON-COMMERCIAL-NO DERIVATIVE WORKS 3.0 PHILIPPINES LICENCE
 
2
nd
term S.Y 2008-2009A Vertical Market Solutions for Retail Reader - 2By: Francis Guison
TABLE OF CONTENTS
CHAPTER TITLE PAGEI.
 
Preface ………………………………………………………………………………………………………… 3II.
 
Dedication ………………………………………………………………………………………………………4III.
 
Book Reviewsa.
 
Cluetrain Manifesto……………………………………………………………………………..5-19b.
 
Retail Book Reviews…………………………………………………………………………………20c.
 
Web 2.0 Heroes……………………………………………………………………………………….26IV.
 
Cluetrain Manifesto: The 95 Theses …………………………………………………………….66V.
 
Vertical Market Solutions Project …………………………………………………………… 161
 
2
nd
term S.Y 2008-2009A Vertical Market Solutions for Retail Reader - 3By: Francis Guison
PREFACE
Hello Reader,This compilation contains all my requirements in Vertical Marketing SolutionClass at De La Salle – College of Saint Benilde during second semester, eight term of school year 2008-2009.This compilation includes Book Reviews in Cluetrain Manifesto, Retail BookReviews, and Book reviews from Web 2.0 influencers. The second part includes theCluetrain Manifesto 95 Theses Reaction papers which came from my own opinion andlastly the Proposal paper for Vertical Market Solutions which we analyze, design, andpropose a system.After all difficulties I experienced, finally, I can say that all the time Isacrificed is worth it. I’m proud to say that I accomplished something done with mymind, heart and soul. Applying the learning that I learned from Vertical MarketSolution class, I successfully completed all of these. As a reward for myself, I amconsidering this compilation as a reward for you. It is a privilege that somebody canread my compilation. It is a great experience that I’ve done all of these in a shortperiod of time.It is an honor that my works are now in your hands. Please be reminded that allof my works here are based on my own opinion. If there are some conflicts betweenmy opinion and your opinion, please bare with it. I will also respect what’s on yourmind.I hope that you learned something from my compilation. I am really thankfulthat you choose by compilation. Lastly, enjoy reading my compilation.Thank You!
Francis Guison
Vertical Market Solutions Student (S.Y 2008-2009) fromDe La Salle – College of Saint Benilde

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