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Here are Etsy’s own tips for getting your goods noticed and sold on the online craft marketplace

Here are Etsy’s own tips for getting your goods noticed and sold on the online craft marketplace

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Published by: Crowdsourcing.org on Apr 20, 2012
Copyright:Attribution Non-commercial

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05/13/2014

 
 Etsy should be your first port of call if you have something authentic tosell online. The marketplace for vintage and handmade goods listsmillions of items. In the jewelry shop alone, buyers can browse almost 2.7 million items at any given time.
Buyers on Etsy are spoiled for choice. But if you’re a new seller, you’ll
compete with super-users who have succeeded in building smallbusinesses on Etsy. E
tsy’s seller education specialist, Nickey Skarstad
and community manager, Michelle Spaulding teamed up to provide first-time sellers with some tips to stand out from the crowd. As a sometimeEtsy buyer, I even threw in an idea of my own (#7).Before you dive in, heed this cardinal rule:Thou shalt never sell ugly crap that is slowly gathering dust underneaththy kitchen sink.On Etsy, reputation is everything. So here are the best ways to attract theright kind of attention:1.
Sell great products
. Pretty simple, sell what you love and believe inand people will take notice.
 
2.
High-quality photos
: Looks are everything! Don’t even try to upload
anything without taking an amazing shot of it first. Well-lit, attractivephotos will entice buyers from search res
ults. Here’s
an Etsy video designed to help sellers improve their product photography.3.
Fill up your shop
: The more items you have, the more opportunitiesyou have to be found.4.
Tag liberally
: Use all of your tag space; consider keywords andphrases that buyers are likely to search for. Read more about how to getfound in search here.  5.
Share your story
: Communicate what sets you apart in your ShopProfile. You may even get selected for the Etsy blog as afeatured seller.  [Telling the world your personal sob story will not help your cause.Instead, make like the pros and share the journey of the item you'reselling.]6.
Keep up with the trends
. Etsy’s
monthly Merch Desk series willkeep you in the loop about what will be featured across the site frommonth to month.
And one of my own…
 

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Kate Miller added this note
These are all such great tips. Pinterest has really changed the face of selling on Etsy for so many people. Gotta love that! I also recommend having good business systems in place, such as a rough business plan outline and a bookkeeping plan. Outright.com is my favorite tool for that. Be ready for those sales once they start rolling in!!
AskaVorentsova liked this

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