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Materi Mengukur Kepuasan Pelanggan

Materi Mengukur Kepuasan Pelanggan

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Published by sheeno2607

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Published by: sheeno2607 on Apr 21, 2012
Copyright:Attribution Non-commercial

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10/12/2012

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Mengukur Kepuasan
Pelanggan
 
Esti HandayaniRSUD.dr. SoetomoSurabaya
 
Pengertian Kepuasan
Kepuasan pelanggan merupakansuatu perasaan atau penilaianemosional dari pelanggan ataspenggunaan suatu produk barangatau jasa dimana harapan dankebutuhan mereka terpenuhi.
 
Pengertian Pelanggan
Pelanggan
(customers)
adalahsemua orang yang menuntut kita(perusahaan kita) untuk memenuhistandar mutu tertentu.

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