250 Hudson Street New York New York 10013 Tel +1 212 768 0550 Fax +1 212 704 0117 www.edelman.comA Daniel J Edelman Company
Edelman Announces Harlan Loeb as Global Chairof Crisis & Risk Management Practice
, 2012, NEW YORK, NY: Edelman, the world’s largest public relations firm, has named Harlan
Loeb global chair of the Crisis & Risk Management practice, effective immediately. In this role, Loebwill oversee the firm's crisis planning and risk management strategies for its clients.Loeb is charged with developing a digital 'nervous system' offering for clients, while helping themimprove their capabilities to better anticipate, assess, respond to and manage crises. Loeb replacesCharles Lankester, who is leaving the firm to pursue other opportunities. Loeb will report to AlanVanderMolen, vice chairman, Daniel J. Edelman Inc., and president and CEO, Global Practices,Edelman.
“Crisis planning and reputational management strategies have become a necessary
corporate strategy,” said VanderMolen. “We’re thrilled Harlan will be leading this practice
-- hisknowledge and expertise in the crisis field are exemplary. He has been at the forefront of theintersection of crisis, event-driven risk and public strategy and will undoubtedly bring immense value
to our firm and global clients.”
Loeb has led the U.S. Crisis practice at Edelman since 2009. During that time he has helped drive
the firm’s creation and socialization of a suite of products and serv
ices designed to provide clientswith end-to-end reputational risk management capabilities. He has also helped increaseopportunities for the practice on early stage crisis readiness planning, and has significantly
integrated Edelman’s crisis and risk mana
gement assets. Throughout his career, Loeb has workedacross many industry sectors and authored numerous law review articles, white papers and pubiccommentaries on the interplay between crisis, enterprise risk and public opinion.
onal crises have increased dramatically over the last five years as operating
realties for global companies have experienced a tectonic shift,” said Loeb. “It is a privilege to beleading Edelman’s Global Crisis & Risk Management practice at
a time when companies around theworld are embracing the imperative to build crisis readiness and non-market risk management
capabilities into their core approach to risk strategy.”
Loeb graduated from Vassar College, and earned a law degree with honors from the University ofMinnesota. He is currently working closely with the Kellogg School of Management at Chicago'sNorthwestern University and Professor Daniel Diermeier to evolve a framework for globalreputational risk management. Loeb also serves on the faculty of Northwestern's Law School.