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‘OBM’ is Symptom Of Business Sickness - Memphis Daily News

‘OBM’ is Symptom Of Business Sickness - Memphis Daily News

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Even worse, without a plan companies make decisions based on what worked a decade or two decades ago, even though the rest of the world has moved on. OBM – or “old business model” – is a ghost that not only haunts businesses that do not have the discipline to revise a strategic plan each year. OBM also depletes ingenuity and vigor of a firm, keeping its head blindly in the past.

You can spot OBMs everywhere. It looks like the call-center business whose customers have stated that they prefer email to phone calls, but metrics keep employees working the phones and alienating customers. Every business has to shed some aspects of its OBM to stay present and add value to their client base.

Even worse, without a plan companies make decisions based on what worked a decade or two decades ago, even though the rest of the world has moved on. OBM – or “old business model” – is a ghost that not only haunts businesses that do not have the discipline to revise a strategic plan each year. OBM also depletes ingenuity and vigor of a firm, keeping its head blindly in the past.

You can spot OBMs everywhere. It looks like the call-center business whose customers have stated that they prefer email to phone calls, but metrics keep employees working the phones and alienating customers. Every business has to shed some aspects of its OBM to stay present and add value to their client base.

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categoriesBusiness/Law
Published by: Southern Growth Studio on May 11, 2012
Copyright:Attribution Non-commercial

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05/14/2012

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