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Canvi Inc. (Sony)

Canvi Inc. (Sony)

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Published by CoreyMKimball
@CoreyMKimball
@CoreyMKimball

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Published by: CoreyMKimball on May 13, 2012
Copyright:Attribution Non-commercial

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08/06/2013

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TheNetwork
Preparedfor:BrookeEplee,Director,GlobalDigitalBusiness,SonyMusicPreparedby:CoreyKimball,CEO&Founder,CanviInc.CanviInc.30423CanwoodStreet,Suite123 AgouraHills,CA,91301January1st,2012
Canvi Inc.
Canvi Inc
.
 
SUMMARY
Thenetworkisaimedatprovidingartistsapersonalplatformforsellinganddistributingtheirmaterial,connectingwithotherartists,andengagingwiththeirconsumerfanbases.Includedinthenetworkarethreerevenuestreams,allowingartiststogenerateneverbeforeprofits,andcapitalizeonnewbusinessmodelspresentedinthisproposal.
Mission
Topersonalizesocialnetworking,connectartists,andengagecreativecommunities.
Objective
Toprovideeveryartistwiththeirownpersonalizedsocialnetwork,tobenefitfromonlinerevenuemodels,withfanengagementthroughaninnovativetoolandplatform.
Proposal
Includedinthisproposal,isinformationforeachrevenuestream,andinformationregardingourbusinessmodel.Businessmodel,revenues,andCPCratio.Onlineadvertising,virtualcurrency,anddigitaldistributionrevenueprojections.Yearly,monthlycostprojections,andmarketingstrategy.
Groups
High:3,000,000*VisitorsMiddle:300,000*VisitorsLow:30,000*Visitors
 
* More information available upon request.
CanviInc.2
 
BusinessModel&Revenues
Wearelicensingoutoursocialnetworkwithonlinerevenuemodelsincludedineachlicenseacquired.Wehavedividedartistsintothreegroupsbasedontheirpopularity.Startingfromhigh,mediumtolow.Foreachgroup,wehavecalculatedprofitswitha25%increaseoftrafficperquarter,multiplyingthatnumberbyanalbumprice,andapriceforadditionalalbummediapurchasedwithvirtualcurrency.
High-Level Artists Q1 Q2 Q3 Q4Online AdvertisingVirtual CurrencyDigital Distribution$0 $0 $0 $0$0 $108m $216m $432m$0 $862m $1.7b $3.4bMid-Level Artists Q1 Q2 Q3 Q4Online AdvertisingVirtual CurrencyDigital Distribution$0 $0 $0 $0$0 $10.8m $21.6m $43.2m$0 $86.2m $172.5m $345mLow-Level Artists Q1 Q2 Q3 Q4Online AdvertisingVirtual CurrencyDigital Distribution$0 $0 $0 $0$0 $1m $2.1m $4.3m$0 $8.6m $17.2m $34.5m
CanviInc.3

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