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How START.ac Is Adding Innovative Twists to Crowdfunding

How START.ac Is Adding Innovative Twists to Crowdfunding

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Published by: Crowdsourcing.org on May 23, 2012
Copyright:Attribution Non-commercial


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How START.ac Is Adding Innovative Twiststo Crowdfunding
Rod Turner made a big announcement today regarding the officiallaunch of START.ac,an exciting and innovative new crowdfunding portal which is revolutionizing the way we raise funds. Turner, whohappens to be the CEO of the company, also engaged in a live webcastearlier today (which I was fortunate enough to attend) for the solepurpose of announcing their launch and informing others how the
company works and what it’s all about. In c
ase you missed the webcast,well not to worry, you can click here to view the full recorded version.
How Is START.ac Different Than All the Other Funding Portals?
START.ac could very well be a real game changer in the crowdfundingindustry and for many good reasons. For starters, as it states on the
FAQ page: We enhance the existing CrowdFunding model by extending it toinclude fundraising for new and existing businesses, technologyproducts, social enterprises, and youth-driven projects all across theworld.In other words, unlike Kickstarter for example, you can launchfundraising campaigns on START.ac no matter what part of the world
you are from. That’s right, people from all across the globe can take
advantage of this innovative new crowdfunding platform and this alonereally makes the company stand out above the rest.
That’s not all, oh heck we’re barely getting started! There are unique
features galore, many of which are trademarked, at START.ac which
you simply won’t find on any other crowdfunding intermediary website
(at least not at this time). You can learn about all of these features on
their FAQ page and a lot of them were described during today’s highlyinformative webcast, but I’d like to touch on a few that really got my
Here’s a really cool & unique
concept. The CrowdAudition™ feature
takes listing new campaigns to a whole new level. To put it simply, thisis a pre-listing phase where people can take advantage of improvingupon and receiving constructive feedback relating to their campaignbefore the official campaign itself launches.This gives campaign starters a better grasp on what (if anything) needsto be improved when it comes to perfecting their pitch and I believe itwill also help increase the chances of overall campaign success. Thiskind of reminds me of a Vernon Law quote which goes like this:Experience is the worst teacher; it gives the test before presenting thelesson.When you think about it, in the majority of cases people put atremendous amount of hard work into planning and establishing the best
 pitch possible (those who want to be successful bad enough). Sure we’ve
heard about many crowdfunding success stories but as a whole theamount of campaigns that fail far exceed those that reach their goals.With this new model, it will greatly increase the number of successfulcampaigns and will also make START.ac one of the more appealingchoices when it comes to choosing an intermediary.This is exactly the type of forward thinking the industry needs in orderto really flourish.

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