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Oracle Vitrue Acquisition Presentation 05-23-2012

Oracle Vitrue Acquisition Presentation 05-23-2012

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Published by DigitalMediaWire
Oracle acquires Vitrue - presentation to investors
Oracle acquires Vitrue - presentation to investors

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Categories:Types, Business/Law
Published by: DigitalMediaWire on May 23, 2012
Copyright:Attribution Non-commercial


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1 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Oracle Buys Vitrue
 Adds Leading Social Marketing and Engagement Platform to the Oracle Cloud
May 23, 2012
2 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Oracle is currently reviewing the existing Vitrue product roadmap and will be providing guidance to customers in accordance withOracle's standard product communication policies. Any resulting features and timing of release of such features as determined byOracle's review of Vitrue’s product roadmap are at the sole discretion of Oracle. All product roadmap information, whether communicated by Vitrue or by Oracle, does not represent a commitment to deliver any material, code, or functionality, and should notbe relied upon in making purchasing decisions. It is intended for information purposes only, and may not be incorporated into anycontract.
Cautionary Statement Regarding Forward-Looking Statements
This presentation contains certain forward-looking statements about Oracle and Vitrue, including statements that involve risks anduncertainties concerning Oracle's proposed acquisition of Vitrue, anticipated customer benefits and general business outlook. Whenused in this presentation, the words "anticipates", “can", “will”, "look forward to", "expected" and similar expressions and any other statements that are not historical facts are intended to identify those assertions as forward-looking statements. Any such statementmay be influenced by a variety of factors, many of which are beyond the control of Oracle or Vitrue, that could cause actual outcomesand results to be materially different from those projected, described, expressed or implied in this presentation due to a number of risks and uncertainties. Potential risks and uncertainties include, among others, the possibility that the transaction will not close or thatthe closing may be delayed, the anticipated synergies of the combined companies may not be achieved after closing, the combinedoperations may not be successfully integrated in a timely manner, if at all, general economic conditions in regions in which either company does business, and the possibility that Oracle or Vitrue may be adversely affected by other economic, business, and/or competitive factors. Accordingly, no assurances can be given that any of the events anticipated by the forward-looking statementswill transpire or occur, or if any of them do so, what impact they will have on the results of operations or financial condition of Oracleor Vitrue. You are cautioned to not place undue reliance on forward-looking statements, which speak only as of the date of thispresentation. Neither Oracle nor Vitrue is under any duty to update any of the information in this presentation.
3 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
The Announcement
Oracle buys Vitrue
 Adds leading social marketing and engagement platform to the Oracle Cloud
Transaction expected to close in the summer of 2012
 About Vitrue
Private company based in Atlanta, GA
Cloud-based platform enables marketers to centrally create, publish, moderate, measure andreport on social marketing campaigns
 Award-winning solution manages over 1.3 billion social interactions across more than 500 brands
Combination expected to help organizations deliver a unified social experience acrosscustomer interactions
Enables meaningful customer engagements with consistent brand experiences across all channelsand media
Measures effectiveness and improves return on investment for social sales and marketingcampaigns across paid, owned and earned media
Enhances customer service through real-time responsiveness and high touch engagement

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