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MULTI BRANDED OUTLET RETAILINDUSTRY IN US
HOW MULTI BRANDED OUTLET RETAILERSCAN LEVERAGE SOCIAL MEDIA TO GROWITS BUSINESS
1© InRevSystems 2011
 
AGENDA
B
INDUSTRY OVERVIEW
1.
 
1
2© InRev Systems 2011
B
WHY SOCIAL MEDIA
1.
 
2
B
PROFILE OF MAJOR PLAYERS
1.
 
3
B
SOCIAL MEDIA INDEX
1.
 
4RESEARCH FINDINGS
1.
 
5
 
INDUSTRY OVERVIEW
17.97%2.39%2.52%7.33%13.32%5.57%10.85%4.89%1.99%13.51%2.66%6.74%10.26%Motor Vehicle & PartsDealersFurniture & Hole FurnishingsElectronics & AppliancesStoreBuilding Materials & GardenEquipmentsFood & Beverages StoresHealth & Personal CareStoresGasoline StationsClothing & AccessoriesSporting Goods, Music &Book StoresGeneral Merchandise StoreMiscellaneous StoreRetailersNon Store RetailersFood Services & DrinkingPlaces
Retail Segment Share in US 2008Market Overview
•
Retail sales in the U.S. (totalretail sales include thecategories of gasoline, automobiles, and foodservice, as well as merchandise)totalled an estimated $4413billion in 2009
Source: Plunkett Research Ltd
3© InRev Systems 20114413428142004250430043504400445020082009
Total Retail Sales(in $ billion)
Clothing & Accessoriesin 2008
 –
215.8 US$ bn
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