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Table Of Contents

1. Publicitatea, câmp de mare dinamism al practicii sociale
2. Marketing publicitar. Cercetarea publicitară
3. Marketing publicitar. Ansamblul de marketing Ansamblul promoţional.
4. Campanii publicitare
5. Documentele campaniei publicitare
6. Tipuri de publicitate
7. Enunţul publicitar
8. Formate de reclame (radio, televiziune, presă scrisă)
9. Suporturi publicitare
10.Aspecte legale în publicitate
11.Agenţia de publicitate
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Suport Curs Introduce Re in Public It Ate

Suport Curs Introduce Re in Public It Ate

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Published by Iulia Dămăroiu

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Published by: Iulia Dămăroiu on May 27, 2012
Copyright:Attribution Non-commercial

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01/30/2013

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