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Adrian Ho - Zeus Jones - Beyond Advertising

Adrian Ho - Zeus Jones - Beyond Advertising

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Published by subramaniam

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Published by: subramaniam on Dec 27, 2008
Copyright:Attribution Non-commercial

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10/16/2011

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Conferência de Planejamento2008 December 1, 2008
Strategy: beyond advertising.
1
I must admit I was quite nervous when I looked at the agenda and saw that I was the very last speaker of the day.
 
The last speech should be:
RefreshingEnergizingOptimisticReinvigoratingInspiring
2
The last speech has very high requirements. It needs to refresh you after a long day of lectures, energize you about all the newpossibilities and fill you with optimism. It should make you want to go back to your work reinvigorated and inspired to puteverything you've learned into practice.
 
Adrian is:
Not refreshingNot energizingNot optimisticNot reinvigoratingNot inspiring
3
It's pretty obvious that Ken, Daniel and the rest of the committee must have forgotten about that when they put me last becauseI am not really any good at doing any of these things.So, I had a bit of a panic for a few days trying to think about what I could possibly talk about that might be interesting, and thenfinally it hit me. The perfect topic, something that would be sure to be inspiring:

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