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2007-08 Tech Pep Media Kit

2007-08 Tech Pep Media Kit

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Published by Rob Melton

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Published by: Rob Melton on Dec 28, 2008
Copyright:Attribution Non-commercial

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05/09/2014

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AD DIMENSIONS
If you are unsure about exact dimensions, please leave at least 1/4 inch to 1/2 inch mar-gin of error and we will fit ad to correct size. All ads must be submitted electronically in TIFF or JPEG format. Please call for other formats.INCHESPICASWidthHeightWidthHeightFull Page10.011.56069Half Page10.05.6676034Quarter Page4.9175.66729p634Eighth Page4.9172.7529p616p62/3 Page6.61111.539p8691/3 Page Vertical3.22211.519p4691/3 Page Horizontal6.6115.66738p8341/6 Page Vertical3.2225.66719p4341/6 Page Horizontal6.6112.7539p816p6
SERVICES
Photographs, artwork, typesetting and design are all included in the price of the ad-vertisement. Certain special effects may incur additional charges. Your account repre-sentative will obtain authorization from you before any additional work incurring extracharges. Advertisers must submit digital files in TIFF or JPEG format.
SPOT COLOR
and
FULL COLOR
rates, deadlines and specifications available uponrequest.
PAYMENT TERMS
All ads must be paid for prior to publication unless you are a Quick Buy or Premiumcustomer. Payment must accompany insertion order, delivery of a digital file, or uponapproval of the proof. Accounts are payable on the 15th of each month. The deadlinefor placing advertisements is the 15th of each month prior to publication, or the nextregular business day. Cancellation of advertising will not be accepted after this deadline.All accounts must be paid in full by June 1 of each year.
NATIONAL RATEPREMIUM PROGRAM PER ISSUE
Full Page.........................................................................................$456Half Page........................................................................................$228Quarter Page.................................................................................$114Eighth Page......................................................................................$57 Two-Thirds Page...........................................................................$304One-Third Page............................................................................$152One-Sixth Page................................................................................$76One-Twelfth Page Grid..................................................................$38 The Tech Pep is pub-lished once a monthduring the school year bymedia academy studentsat Benson PolytechnicHigh School in Portland,Oregon. The dates of publication for the yearare:
Issue 1—October
Issue 2—November
Issue 3—December
Issue 4—January
Issue 5—February
Issue 6—March(Tech Show)
Issue 7—April(Prom)
Issue 8—May(Graduation)
CIRCULATION
 The Tech Pep is distrib-uted to students, staff andmembers of the commu-nity during the school year— more than 3,000 read-ers a month. Tech Pepexchanges newspaperswith other high schoolsacross the United States.
SPECIFICATIONS
 Tech Pep full pages are11x 12.5 inches with 1/2inch margins on all sides. The image area is 10inches by 11.5 inches.
email: rmelton@pps.k12.or.usfax: 503-916-2690ATTENTION: Rob Melton
PUBLICATION DATES
 TechPep[advertising] 
Benson Polytechnic High School546 Northeast 12th AvenuePortland, Oregon 97232503/916-5100, extension 2035
 
 TechPep[advertising] 
LOCAL RATEQUICK BUY PROGRAM PER ISSUE
 QUICK BUY PROGRAM
20% discount on every ad compared to National Rate Premium Program. YOU SAVE more than $16 per issue over National Rate for a 1/6 page ad! 
í
Simple and easy to get noticed
í
Saves you time — we do the work all year long
í
Choose one of our standard sizes — it’s quick and easy
í
 Tell us when you want to run it — no hassles
í
We’ll quickly update your ad each month to keep it fresh with aminimum of fuss — update coupon expiration dates, minorchanges for seasonal products or services, benefit headlines
í
Buy whatever you need whenever you need it
í
Buy our economical 1/8 page ad for $315 for all 7 regular issues!
í
PLUS, you get your same special rate when you advertise in the Tech Show program seen by more than 20,000 readers
RatesPer Issue8 issues
Full Page...................................................................................$360See below Two-Thirds Page.....................................................................$240See belowHalf Page..................................................................................$180See belowOne-Third Page......................................................................$120See belowQuarter Page..............................................................................$90 See belowOne-Sixth Page..........................................................................$60See belowEighth Page................................................................................$45 See belowOne-Twelfth Page Grid............................................................$30 See below
LOCAL RATEEASY-STEP PROGRAM MULTIPLE ISSUES
 — EASY STEP PROGRAM —
55% discount for a full year’s worth of advertising.YOU SAVE more than $34 per issue over National Rate for a 1/6 page ad! 
í
 That’s almost two ads for free, plus you get your same special rate in the TechShow program seen by more than 10,000 readers
í
Must buy at least two issues (includes Tech Show program)
í
Minimum buy is one grid – 1/12 page –
Save $17 per issue! 
$336 minimum for all 8 issues!
í
Custom design and personalized service every issue
í
Change your ad or your size every issue, or both, at the lowest priceavailable to anyone!
Rates(Per Issue)8 issues
Full Page...................................................................................$252$2,016 Two-Thirds Page.....................................................................$168$1,344Half Page..................................................................................$126$1,008One-Third Page.........................................................................$84$672Quarter Page..............................................................................$63$504One-Sixth Page..........................................................................$42$336One-Twelfth Page Grid............................................................$21$168
QUICK BUY PROGRAM:
•Choose one of these standardad sizes for one or more issues.•Tell us when you want to runit: every issue, every other issue,once or twice — whatever.•We’ll update your ad eachmonth to keep it fresh.•Buy whatever you needwhenever you need it.•One of our media studentswill:•Talk to you, design the ad youwant,•Produce the ad in our designlab at Benson Polytechnic H.S.,•Show you the proof for yourapproval,•Schedule the ad to run in theissues you request,•Send you a statement or billyou promptly.
CUSTOM GRID PROGRAM
•Run an ad in every issue andsave 30 percent — the same asgetting two ads for free.•Your ad will always be at leasttwo grids, but you can add moregrids any time you want.•You’ll receive custom designand personalized service everymonth.•This is the lowest priceavailable to anyone•One of our media studentswill:•talk to you, design the ad youwant,•produce the ad in our designlab at Benson Polytechnic H.S.,• send you a statement or billyou promptly. This program gives ourmedia academy students experi-ence every month in workingwith you, and supports the costof running our media academy.•The media teacher will callyou to make sure you’re satisfiedwith your ad, how we can serveyou better, and how well thestudent did their job.
HERE’S HOW IT WORKS
Benson Polytechnic High School546 Northeast 12th AvenuePortland, Oregon 97232503/916-5100, extension 2035
 
 TechPep[contract] 
PROGRAM
NATIONAL PREMIUMPROGRAM
QUICK BUY PROGRAM
CUSTOM GRID PROGRAM
ISSUES
 The Tech Pep is pub-lished once a monthduring the school year bymedia academy studentsat Benson PolytechnicHigh School in Portland,Oregon. The dates of publicationfor the year are (check allthat apply):
Issue 1—October
Issue 2—November
Issue 3—December
Issue 4—January
Issue 5—February
Issue 6—March
Tech Show Program
Issue 7—April
Issue 8—May
Issue 9—June
RATE AGREEMENT CONTRACT AGREEMENT
THIS CONTRACT CONSTITUTES AN AGREEMENT
between the client named herein and Tech Pep,Room G201, Benson Polytechnic High School, 546 N.E. 12th, Portland OR 97232. Telephone 503/916-5100,ext. 2041. Tech Pep agrees to provide advertising according to the specifications of this contract. The clientagrees to provide either a digital copy of the advertisement in TIFF or JPEG format, or the art and copynecessary to create an advertisement. Tech Pep requires that black and white copy be provided. Coloredink or paper is unacceptable.
THE DEADLINE
for placing advertisements is the 15th of the month prior to publication. Cancellation of advertising will not be accepted after this deadline. All ads must be paid for prior to publication unless youare on the Quick Buy or Custom Grid programs. Payment must accompany insertion order, delivery of adigital copy of the advertisement, or upon approval of the proof.
SPOT COLOR
and
FULL COLOR
rates, deadlines and specifications available upon request.
TECH PEP PROVIDES TEARSHEETS
as proof of publication. We will process agency billings and gov-ernmental purchase orders.
THE CLIENT UNDERSTANDS
the advertisement may not run if the conditions of this contract are notmet.
WE RESERVE THE RIGHT
to reject, edit or cancel any advertisement at any time. If a business pays foradvertising in advance of publication and the staff decides to cancel the advertising, money will be re-funded for remaining ads. Advertising shall be free of statements, illustrations, or implications that areoffensive to good taste or public decency based on the opinion of the staff. Advertising shall offer mer-chandise or service on its merits, and refrain from attacking competitors unfairly or disparaging theirproducts, services, or methods of doing business. The staff may choose to run political advertisements as aforum of free speech. The staff will not accept advertisements for products or groups that are racist, sexist,illegal for high school students, or violate other standard journalistic principles (libel, obscenity, invasion of privacy, disruption). Ads which the staff accepts are not an endorsement from the staff, adviser, administra-tion or board of education.
ADVERTISER INFORMATION
BUSINESS NAME__________________________________________________________________CONTACT PERSON NAME___________________________________________________________STREET ADDRESS_________________________________________________________________CITY/STATE/ZIP CODE______________________________________________________________PHONE__________________________________CELL______________________________EMAIL___________________________________FAX_______________________________AUTHORIZED SIGNATURE______________________________DATE_____________________ TECH PEP ACCOUNT REPRESENTATIVE____________________DATE_____________________MEDIA ACADEMY TEACHER SIGNATURE___________________DATE_____________________
Benson Polytechnic High School546 Northeast 12th AvenuePortland, Oregon 97232503/916-5100, extension 2041Benson Polytechnic High School546 Northeast 12th AvenuePortland, Oregon 97232503/916-5100, extension 2035

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