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PROJECT PROPOSAL

Name of the project

VX.X

Purpose: [a short overview of the project, description, name, main objective] Internal only External
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To send : X X

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Revision History
[For every revision of this document, provide the revision history that should include the date of revision, version number, description of the changes in the document, and author of the document for that particular version.] Date <dd/mm/yyyy> Version <x.x> <Details> Description Author <Name>

Distribution List
[State the persons/teams/groups to whom this document should be distributed whenever the document is revised. Also state the name of their parent organization.] Document Recipient < Name> Organization / Department < Name> To be informed To act

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Table of contents

1. 1.1 1.2 2. 3. 4. 5. 6. 7.

PROJECT SUMMARY________________________________________________ Purpose_________________________________________________________________ Goals___________________________________________________________________ Team and Responsibilities____________________________________________________ Project SWOT analysis_______________________________________________________ P&L Summary_____________________________________________________________ Project documentation checklist ( i.e Appendix)___________________________________ Project Approval____________________________________________________________ Appendix__________________________________________________________________

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1.Project Summary
Project ID : Project name: Written by: Date (MM/DD/YYYY):

Overall cost (currency) : Start date : End date : Total working days :

1.1Purpose The purpose of this project is to: [Describe the main idea and/or the main objective of the project]

1.2Goals
[Set out exactly what it is that the project is aiming to achieve. The more precise and specific you are the more likely you are to achieve the end result. Having measurable results is also important.]

The goals of this project are to: [Objective 1 ] [Objective 2] [Objective 3] [Objective N]

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2.Team and Responsibilities

[Identify the key people involved and their roles in your project, their details should also be kept in the project contact directory]

Those responsible for Project management Project Manager [Name]

Their Responsibilities Facilitating or executing the project lifecycle. This lifecycle may result in changes to the scope, schedule, budget, and/or quality plans. Writing and Maintaining a log of all meetings review, support the project manager in daily tasks. In charge of the business requirements of the project In charge of the technical issues of the project In charge of managing costs of the project . . . . . . .

Project Assistant Marketing lead Tech lead Cost Controller Production team. Production team. Production team. Production team. Production team. Production team. Production team.

[Name] [Name] [Name] [Name] [Names] [Names] [Names] [Names] [Names] [Names] [Names]

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3.Project SWOT analysis

[The starting point in your SWOT analysis must be the identification of the critical success factors for your project or market segment. The next step is to assess your competitors' competencies with respect to these factors, and compare them to your own strengths and weaknesses to determine where you may have a competitive advantage] [Specify, select, delete or modify each item] : Strengths Advantages of proposition? Capabilities? Competitive advantages? USP's (unique selling points)? Resources, Assets, People? Experience, knowledge, data? Financial reserves, likely returns? Marketing - reach, distribution, awareness? Innovative aspects? Location and geographical? Price, value, quality? Accreditations, qualifications, certifications? Processes, systems, IT, communications? Cultural, attitudinal, behavioural? Management cover, succession? Opportunities Market developments? Competitors' vulnerabilities? Industry or lifestyle trends? Technology development and innovation? Global influences? New markets, vertical, horizontal? Niche target markets? Geographical, export, import? New USP's? Tactics - surprise, major contracts, etc? Business and product development? Information and research? Partnerships, agencies, distribution? Volumes, production, economies? Seasonal, weather, fashion influences? Weaknesses Disadvantages of proposition? Gaps in capabilities? Lack of competitive strength? Reputation, presence and reach? Financials? Own known vulnerabilities? Timescales, deadlines and pressures? Cashflow, start-up cash-drain? Continuity, supply chain robustness? Effects on core activities, distraction? Reliability of data, plan predictability? Morale, commitment, leadership? Accreditations, etc? Processes and systems, etc? Management cover, succession? Threats Political effects? Legislative effects? Environmental effects? IT developments? Competitor intentions - various? Market demand? New technologies, services, ideas? Vital contracts and partners? Sustaining internal capabilities? Obstacles faced? Insurmountable weaknesses? Loss of key staff? Sustainable financial backing? Economy - home, abroad? Seasonality, weather effects?

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4.P&L Summary
[Edit Generic Project P&L.xls and fill the appropriate fields : delete, add, or modify each item.]

Your Project Nam

Profit and Loss Sta

Revenues Gross Sales Other Revenue Total Revenue (1)

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5.Project documentation checklist ( i.e Appendix)

[Identify the documents relating to your project and where they are kept. Typical documents would include:] Items Schedule Related documents Project Schedule Validated Network directory Define path

Budget

Financials Statement ( P&L) Resource Plan

Define path

Quality

Marketing and Business Requirements Functional Specifications Detailed Specifications Quality Plan SLA

Define path

Scope management

Objectives Chart Responsibilities Chart Risk Response / Contingency

Define path

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6.Project Approval
Project Name: Project Manager: [name of the project] [name of the project manager]

I have reviewed the information contained in this Project Proposal and agree:

Name

Role

Signature

Date
(MM/DD/YYYY)

The signatures above indicate an understanding of the purpose and content of this document by those signing it. By signing this document, they agree to this as the formal Project Proposal and the Appendix related documents.

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7.Appendix
Insert related documents of the project (i.e 5)

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