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Apple Web Design Guide

Apple Web Design Guide



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Published by Yo!man
All about the Apple giant branding
All about the Apple giant branding

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Published by: Yo!man on Jan 05, 2009
Copyright:Attribution Non-commercial


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Apple Web Design Guide
December 1996 Revision
Apple Computer, Inc©1995-1996 Apple Computer, Inc. All rightsreserved.No part of this publication may be reproduced,stored in a retrieval system, or transmitted, inany form or by any means, mechanical,electronic, photocopying, recording, orotherwise, without prior written permission of Apple Computer, Inc., except to make a backupcopy of any documentation provided on CD-ROM.The Apple logo is a trademark of AppleComputer, Inc Use of the "keyboard" Apple logo(Option-Shift-K) for commercial purposeswithout the prior written consent of Apple mayconstitute trademark infringement and unfaircompetition in violation of federal and statelaws.No licenses, express or implied, are granted withrespect to any of the technology described inthis book. Apple retains all intellectual propertyrights associated with the technology describedin this book. This book is intended to assistapplication developers to develop applicationsonly for Apple-labeled or Apple-licensedcomputers.Every effort has been made to ensure that theinformation in this manual is accurate. Apple isnot responsible for typographical errors.Apple Computer, Inc.1 Infinite LoopCupertino, CA 95014408-996-1010Apple, the Apple logo, Espy, and Macintosh aretrademarks of Apple Computer, Inc, registeredin the United States and other countries.Chicago, Finder, and Geneva, and Mac aretrademarks of Apple Computer, IncAdobe and Acrobat are trademarks of AdobeSystems Incorporated or its subsidiaries and maybe registered in certain jurisdictions.Helvetica and Palatino are registeredtrademarks of Linotype Company.Simultaneously published in the United Statesand Canada. Even though Apple has reviewedthis manual, APPLE MAKES NO WARRANTYOR REPRESENTATION, EITHER EXPRESS ORIMPLIED, WITH RESPECT TO THISMANUAL, ITS QUALITY, ACCURACY,MERCHANTABILITY, OR FITNESS FOR APARTICULAR PURPOSE. AS A RESULT, THISMANUAL IS SOLD "AS IS” AND YOU, THEPURCHASER, ARE ASSUMING THE ENTIRERISK AS TO ITS QUALITY AND ACCURACY.IN NO EVENT WILL APPLE BE LIABLE FORDIRECT, INDIRECT, SPECIAL, INCIDENTAL,OR CONSEQUENTIAL DAMAGESRESULTING FROM ANY DEFECT ORINACCURACY IN THIS MANUAL, even if advised of the possibility of such damages.THE WARRANTY AND REMEDIES SETFORTH ABOVE ARE EXCLUSIVE AND INLIEU OF ALL OTHERS, ORAL OR WRITTEN,EXPRESS OR IMPLIED. No Apple dealer, agent,or employee is authorized to make anymodification, extension, or addition to thiswarranty.Some states do not allow the exclusion orlimitation of implied warranties or liability forincidental or consequential damages, so theabove limitation or exclusion may not apply toyou. This warranty gives you specific legal rights,and you may also have other rights which varyfrom state to state.
Have an ObjectiveDevelop Content Before DesignAdd Value
Provide Author or Contact Person InformationIdentify With your Corporation or InstitutionList your URLLet People Know How Current the Site Is
Keep Pages ShortUse Formatting WiselySummarize InformationUse Specific Link ReferencesDefine a Language Style (or Use an Existing Style)Use Familiar TechnologyLabel Human Interface Elements ClearlyUse Book Title Capitalization for Human Interface ElementsUse Useful and Clear Error Messages
Take Advantage of KeywordsProvide a Directory of Your SiteShow Users Where There AreMinimize the Need to Scroll and ResizeUse Descriptive TitlesChoose the Appropriate Depth Versus Breadth for Your SiteUse Appropriate Navigation buttons

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