a decision to make it private. As the firm went private, the management take a decision tohave a change in the organization and first thing they do about this they have new vision,mission and goals for the company. The new mission was explicitly for the purpose of theresearch and development and introducing a real change in the organizational controls,functions and products too. The Vision statement for the PTCL is now:
To be the leading Information and Communication Technology Service Provider in theregion by achieving customer satisfaction and maximizing shareholders' value'.The future is unfolding around us. In times to come, we will be the link that allows globalcommunication. We are striving towards mobilizing the world for the future. By becomingpartners in innovation, we are ready to shape a future that offers telecom services that bring
Now as the according to the vision statement, it clearly defines that company needs realactions in the fields of the research and development to attain their lost professional integrity,customer satisfaction and company goodwill and loyalty.
“Successful change is hinged on a picture of a desirable future. Vision can provide both a
corporate sense of being and a sense of enduring purpose. Without a sensible vision, changeefforts can dissolve into a list of confusing projects that take the organization in the wrong
direction. It is important that the vision be easy to communicate (Kotter 1995).”
So the PTCL took and a corrective action according to quote above and they took theseactions step by step and get huge success in managing change:1.
PTCL defined a clear, concrete and attainable vision statement to manage change.2.
They expand their target audience as the need for change begins to crystallize, thestrategic leader can begin to expand discussions to a broader cross-section of organizational members, paying careful attention to their reactions, suggestions, andalternatives.3.
GATHER AND BROADEN THE POWER BASE; As the strategic leader developsgreater clarity around the need for change, he/she will begin to pay attention to powerfigures in the organization, and may commission studies of alternatives.4.
Alert the organization to describe this emerging vision by strategic leaders.5.
Communicate the vision showing what actually they want to change in the organization.
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