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Introduction to Data Mining

Introduction to Data Mining

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Published by Dong-gu Jeong
Data Mining
Data Mining

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Categories:Types, Research, Science
Published by: Dong-gu Jeong on Jun 20, 2012
Copyright:Attribution Non-commercial


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 © Tan,Steinbach, Kumar Introduction to Data Mining 4/18/2004 ‹#›
Data Mining: Introduction
Lecture Notes for Chapter 1Introduction to Data Mining
byTan, Steinbach, Kumar
 © Tan,Steinbach, Kumar Introduction to Data Mining 4/18/2004 ‹#›
Lots of data is being collectedand warehoused – Web data, e-commerce – purchases at department/ grocery stores – Bank/Credit Cardtransactions
Computers have become cheaper and more powerful
Competitive Pressure is Strong – Provide better, customized services for an
(e.g. inCustomer Relationship Management)
Why Mine Data? Commercial Viewpoint
Why Mine Data? Scientific Viewpoint
Data collected and stored atenormous speeds (GB/hour) – remote sensors on a satellite – telescopes scanning the skies – microarrays generating geneexpression data – scientific simulationsgenerating terabytes of data
Traditional techniques infeasible for raw data
Data mining may help scientists – in classifying and segmenting data – in Hypothesis Formation

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