As a concept, tablets have been around for a while. So have touch screens on phones. It didtake quite a while for a true convergence of hardware, software, operating systems, usabilityand an application ecosystem to finally come together (read as !Pad) which has paved the wayfor a new generation of devices in the form of today's tablets!As this nascent market grows at a breakneck Pace globally, economies of scale have startedsetting in already. While a number of models are available in India from global brands and notso global ones there has been very little by way of differentiation amidst all these products.While tablet adoption has largely been with consumers, uses for this device in certain verticalssuch as education, retail, healthcare, corporate & aviation industries prove there is a large potential for those verticals.
Why do a report on the Tablet Market for India
? Tablets have the potential to growexponentially if key players in the Indian market can play to the right market forces. However,India is a complex market made more challenging with a lack of structured, actionable data (theinsights and analysis needed for business leaders).
What to expect from this report?
This report will not only look at global trends,applications and use cases for tablets but also the current state of Indian market, challenges andthe outlook for the Indian tablet market. This report will highlight the potential and opportunityin India which should serve as a strategic tool for category players.
Opportunities for Tablet ecosystem in India to explode. There exist a number of potential drivers on the demand side...
Number of active internet users in India97 Million
Number of existing PC users in India Over 52 Million
Number of active 3G subscribers in India Between 15 to 18 Million
Number of TV Households in India~ 141 Million
Number of unique mobile device owners in IndiaOver 540 Million
Number of unique Smartphone users in IndiaOver 20 Million
Number of IT and ITES workforce in India~2.3 Million
Number of Face book users in India~36 Million
Opportunities for Tablet ecosystem in India to explode and, on the supply side
There is an App for everythingNA
Touch - The new paradigm NA
Indian government's ambition for the education sector USO 35 Tablet