From May 25, 2012 to June 6, 2012, Penn Schoen Berland conducted 2,006 interviews with the adult general population of the United States. Of the 2,006 interviews completed, 1,006 interviews were conducted by phone and 1,000 interviews were conducted online.
The data presented in this study are reflective of U.S. Census Bureau demographic statistics in terms of gender, age, ethnicity, income, education, and region.
Sample SizeMargin of ErrorGeneral Population (All), including:
2,006±2.19%Male963±3.16%Female1,043±3.03%Age 18-29441±4.67%Age 30-44542±4.21%Age 45-64682±3.75%Age 65+341±5.31%Democrats622±3.93%Republicans542±4.21%Independents782±3.50%Northeast361±5.16%Midwest441±4.67%South722±3.65%West481±4.47%