The majority of India's car manufacturing industry is based around three clusters in the south,west and north. The southern cluster nearChennaiis the biggest with 35% of the revenue share.The western hub nearMaharashtrais 33% of the market. The northern cluster is primarilyHaryanawith 32%.Chennai,is also referred to as the"
" with the India operationsof Ford,Hyundai,RenaultandNissanheadquartered in the city andBMWhaving an assembly
plant on the outskirts. Chennai accounts for 60% of the country's automotive exports.GurgaonandManesarinHaryanaform the northern cluster where the country's largest car manufacturer,
Maruti Suzuki,is based. TheChakancorridor nearPune,Maharashtrais the western cluster with
companies likeGeneral Motors, Volkswagen, Skoda, Mahindra and Mahindra, Tata Motors,
Mercedes Benz, Land Rover, FiatandForce Motorshaving assembly plants in the area.
AurangabadwithAudi,SkodaandVolkswagenalso forms part of the western cluster.
Another emerging cluster is in the state of Gujaratwith manufacturing facility of General Motors
inHaloland further planned forTata Nanoat Sanand. Ford, Maruti Suzuki andPeugeot-Citroen
plants are also set to come up in Gujarat.KolkattawithHindustan Motors,NoidawithHonda
andBangalorewithToyotaare some of the other automotive manufacturing regions around the
2.2 Luxury Car Market in India
The luxury car market in India has registered a fair amount of growth in the last few years and isgrowing at the rate of 25% per year. A luxury car is a luxuriously styled automobile which isdesigned to give satisfaction and comfort to its owner.The luxury cars in the Indian market are very expensive, with price tags that start from 20 lakh.Hence, luxury cars can only be afforded by the people who belong to the high income group andthere are a lot of such takers in the Indian automobile market.The various reasons for the growth of the luxury car market in India are:
The economy is rising in the country which has given the people more disposable incomewhich they are spending in buying luxury cars.
Various loan schemes have been launched by the automobile manufacturers and thefinancial institutions. This has made it very easy for the people to buy luxury cars andthis has boosted the luxury car market in India.
With the IT boom in the country many youngsters are earning high pay packages whichenable them to buy luxury cars. And this have further given boost to the market of luxurycar in India.