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Premio Piranesi 2012 English

Premio Piranesi 2012 English

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10th EDITION 2012ACCADEMIA ADRIANEA di ARCHITETTURA e ARCHEOLOGIA
The Italian National Government
The Ministry of Culture,Soprintendenza per i Beni Archeologici del Lazio
The Municipal Government of Rome
 Assessorato alle Politiche Culturali e ComunicazioneSovrintendenza ai Beni Culturali
The Municipal Government of Tivoli
 Assessorato alle Attivita’ Culturali
Fiaba
Fondo Italiano Abbattimento Barriere Architettoniche 
Pantheon Institute, Roma
Department of ArchitectureDepartment of Landscape Architecture
Politecnico di Milano
Facoltà di Architettura e SocietàFacoltà di Architettura CivileDipartimento di Architettura e PianificazioneDipartimento di Progettazione dell’Architettura
Alma Mater Studiorum - Università Di Bologna
Facoltà di Architettura “Aldo Rossi” di Bologna CesenaScuola Superiore Di Studi Sulla Città e il Territorio
University ION MINCU of Bucarest
Faculty of Architecture
Università degli Studi di Roma “LA SAPIENZA”
Prima Facoltà di Architettura “Ludovico Quaroni”
Università degli Studi di Firenze
Facoltà di Architettura
Università degli Studi di Genova
Facoltà di Architettura, Dipartimento di Progettazione e Costruzione dell’Architettura
Università degli Studi di Palermo
Facoltà di Architettura,Corso di Laurea in Architettura - Sede di AgrigentoMaster in Architettura per l’Archeologia
Università Politecnica delle Marche
Dipartimento Architettura Rilievo Disegno Urbanistica Storia
Università Iuav di Venezia
Facoltà di Architettura
 
President - Accademia Adrianea di Architettura e Archeologia
Romolo Martemucci
Director - Scuola Internazionale di Museografia
Pier Federico Caliari
Premio Piranesi Seminar Director 
Luca Basso Peressut
Coordination and Management of the 10th Edition
Carola Gentilini
Tutoring
Daniel Armenciu, Arnaldo Arnaldi, Marco Andreula, Massimo Bellotti, AlessandroBianchi, Alessandro Blanco, Marco Borsotti, Alice Bottelli, Francesco Breganze, Alessandra Carlini, Cristina Casadei, Massimiliano Casavecchia, Silvia Cattiodoro, PaoloConforti, Oana Diaconescu, Michele Di Santis, Lorenzo Degli Esposti, Giovanna Donini,Filippo Fantini, Luisa Ferro, Sergio di Tondo, Francesco Leoni, Carlo Alberto Maggiore,Carolina Martinelli, Mauro Marzo, Barbara Marzuoli, Marina Mattei, Francesca Mollo,Daniele Mondiali, Marialuisa Montanari, Massimiliano Nocchi, Samuele Ossola, RomoloOttaviani, Daniele Papi, Alessandro Pittini, Paola Porretta, Pier Luigi Salvadeo, SergioSavini, Valter Scelsi, Luigi Spinelli. Giulio Testori, Stefano Villani, Gianluca Vita.
Board of Advisors
Benedetta Adembri, Lucio Altarelli, Umberto Broccoli, Ignacio Bosch Reig, Marina SapelliRagni, Angelo Torricelli, Francisco Juan Vidal, Allan Ceen, Amedeo Schiattarella.
Introduction:The Accademia Adrianea di Architettura e Archeologia
, in collaboration with the above listedinstitutions, establishes the tenth edition of the International Seminar and Competition of MuseumDesign at “Villa Adriana” (Hadrian’s Villa) concurrent to the tenth
Premio Piranesi_Prix deRome
”.These will be held at Hadrian’s Villa (Tivoli) and Rome from the 26th of August to the 8th of September 2012.The “
Premio Piranesi_Prix de Rome
” is closely and structurally tied to the International Seminar of Museum Design “Villa Adriana,” that is its didactic and formative dimension.The goal of the Premio is tuition aimed at forming professional architectural design competence inthe design of museums for archeological sites and for the scenographic re-qualification of our archeological heritage.The methodology employed during the “
Premio Piranesi_Prix de Rome
” is a one-phase designcompetition. Participation is limited to students and young architects and archeologists who enrollin the International Seminar on Museum Design at Villa Adriana.The actual workshop will take place inside this extraordinary context of the monumental residencewilled by Hadrian and constructed between 117 and 130 AD near the town of Tivoli, just outsidethe city limits of Rome. The Villa becomes, in this situation, a reference and a guide for themuseum design project. It will suggest a sustainable strategy of intervention that should becometransferable to other archeological sites that are equally “high risk.”
Program Description:
 
Tenth Edition: A Comparison of Schools
 Archeological Heritage on the national and international scene is in danger. It is necessary to act intime and with competence. It is necessary to create a new and more articulated professional andscientific formation capable of collaborating with the Soprintendenze in the management andqualification of these areas. It is necessary to create individuals capable of directing resources tosupport the qualification efforts. After nine editions of the Premio, inside the organization we have realized the necessity to assumethe responsibility on the part of the universities to help form, both internally and externally, thecapabilities to operate in a sector that has great potential for professional growth.The Accademia Adrianea di Architettura e Archeologia invites foreign and domestic universities byway of their specific departments of architecture, engineering and archeology, and with the help of their interested faculty, to participate in the Tenth Edition of the Piranesi prix de Rome, that looks tobe a cultural dialogue among the schools.
Theater, Museum and Brand Manager 
The concept of qualification applied to the management of the archeological heritage is the mainissue that governs the competition, which has as its object two archeological areas of hugeimportance: the Central Archeological Area of Rome (understood here as the area between theTerme di Caracalla and the Pantheon, and Hadrian’s Villa in Tivoli.In the last decade many archeological areas in Italy and in Europe have been the object of diversestrategies of intervention aimed at a re-qualification of the site:-Those of using the archeology as a stenographic context for performance (theateworks, contemporary art works, fashion, etc.) for brief periods of time.
-
Those related to a long-term muse-ization based on current needs of secureaccessibility to the sites and the coverings for their excavations.The disposition of spaces for theatrical performance in the archeological context and the coveringfor the museum design of the excavation areas are the issues that are being proposed ascompetition program.The two design programs, the theater and the museum, developed in distinct areas and technicallyreporting to diverse governing bodies, should be considered as coordinated by a single manager of the requalification strategy (Brand Manager), for whom the participants should outline the principalidentifying traits by way of a corporate image design. The participants will engage in acomprehensive manner the three design programs.
a-
The Museum. Museum design project and urban re-design, by designing a covering for thearcheological area that is well defined by outline, its make-up and the contemporarysituation, the public space that is generated below and often above the covering itself.b-The Theater. Identification and design of a space for theatrical representation to be realizedinside a heavily frequented archeological area, capable of relating the new installation(temporary in character) to the existing archeological monument and to the literary textas a guide to the overall scenography.c-The Corporate Image. Visual Graphic communication design referring to all the formats,both static and dynamic, with which the brand manager strategically communicates withthe outside world, and that renders its identity and social role to the public.The design programs, together, place at the center of this reflection, the relation betweenarcheological sites and contemporary language of art and architecture, developed along differingscales of intervention (archeo-landscape, urban landscape, architecture, interiors), and diverse

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