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   M  e   d   i  a   M  a   t   t  e  r  s
Perspectives on Advancing Governance& Development from the Global Forumfor Media Development
 
SECTION 1 WHY MEDIA MATTERS: GLOBAL PERSPECTIVESIntegrating approaches to good governance and press freedom in nation-building . . . . . . . . . . .8
Shashi Tharoor, Under-Secretary General for Communication and Public Information, United Nations 
Media, Governance, and Development . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .14
Daniel Kaufmann, Director, Global Programs, World Bank Institute 
The role of the Public Sphere and media independence in Deliberative Politics . . . . . . . . . . . . . . .17
Jürgen Habermas Professor Emeritus, Johann Wolfgang Goethe-Universität in Frankfurt, Germany 
Why the media matters . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
James Deane, Managing Director, Communication for Social Change Consortium 
Who makes the news ? . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .37
Margaret Gallagher, The Global Media Monitoring Project 
Community Radio Perspectives on Media Reach and Audience Access . . . . . . . . . . . . . . . . . . . . .43
Marcelo Solervicens, Secretary General, World Association of Community Radio Broadcasters 
Access to the lectromagnetic Spectrum is a Foundation for Development . . . . . . . . . . . . . . . . . . . .48
Christian Sandvig University of Illinois at Urbana-Champaign 
SECTION 2Overview of the evidence base : research on impacts of media on economic,social and political development . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .55
Susan Abbott, Senior Research Coordinator, Programme for Global Communication Studies, Annenberg School for Communication at the University of Pennsylvania.
Moving Media : the case for media as a core strategy in meeting the MDGs . . . . . . . . . . . . . . . . .56
Warren Feek , Director , The Communications Initiative 
A Road Map for Monitoring & Evaluation in the Media Development Sector . . . . . . . . . . . . . . . . . .57
Alan Davis, Director of Strategy & Assessment, Institute of War and Peace Reporting (IWPR)
What do available indicators and integrative approaches to M&E on media and communications tell us?63
Anthnio Lambiino, Phd Candidate, Programme for Global Communication Studies, Annenberg School for Communication at the University of Pennsylvania.
SECTION 3Interventions in media development . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .65
Anne Huddock, DPhil, Assistant Representative, The Asia Foundation, Vietnam 
Financial Independence Sasa Vucinic, Media Development Loan Fund . . . . . . . . . . . . . . . . . . . . .72
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Staying alive: Media independence in Southeast Asia . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .73
Kavi Chongkittavorn, Editor, The Nation, Chairperson,Southeast Asian Press Alliance 
Africa : Representative to be nominated by the UNECA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .79RUSSAI/CIS : Manana Aslamazyan, Internews Russia . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .80Holistic Approaches to Media Reform and Corruption . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .81
Dauod Kuttab, Amman Net 
Building media capacities to improve disaster response: lessons from Pakistan . . . . . . . . . . . . . . . .84
Adnan Rehmat, Country Director, Internews Pakistan 
Ready the Lifeboats: Media development in Uzbekistan after Andijan . . . . . . . . . . . . . . . . . . . . . . . .87
Andrew Stroehlein, Media Director, International Crisis Group 
Why Media Matters and the Enabling Environment For Free and Independent Media . . . . . . . . . .94
Monroe E. Price, Director, Project for Global Communications Studies, Annenberg hool of Communication, University of Penensylvania &Peter Krug, Professor of Law, University of Oklahoma Ciollege of Law 
SECTION 4Participatory Diffusion or Semantic Confusion? . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .103
Adam Rogers, Chief, Communications and Public Information Unit, United Nations Capital Development Fund 24 February 2006 
Media Development: An overview of the Literature . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .113
Ellen Hume, Director, Center on Media and Society, University of Massachusetts Boston 
Media Development: Bibliography P132 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .120Endnotes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .129
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