Annual Membership SurveyExecutive Summary 2012
A About You
1.Which o the ollowing describe your relationship with Arsenal Football Club?
(Respondents ticked more than 1 category)
Shareholder:Platinum (Club) member:Gold member (Season ticket):Silver member:Red member:Away scheme member:Overseas supporter:Fanshare member:Junior Gunner:
Questionnaires were sent to 1067 AST members at the end o the 2011/12 season. 636responses were received, representing 60% o the membership. This year’s survey hasseen a 65% increase in the number o respondents compared with 2011BOwnership And Governance
2.Since his takeover in May 2011 are you satisfed with Stan Kroenke’s explanation o his Vision or ArsenalFootball Club?
Yes: No:No View:
3.Do you think Stan Kroenke should make it a priority to support the Arsenal Fanshare scheme which wasestablished by the AST to give more supporters involvement in Arsenal’s ownership structure?
Yes: No:No View:
4.Both Stan Kroenke and the Arsenal Board continue to reiterate their commitment to Arsenal’s Sel-Sustaining model (where the club only spends the revenues it raises) and reject suggestions that eithero its two main shareholders invest money into the club. Which o the ollowing models would you preer Arsenal to ollow?
a. Sel-Sustaining model (only spending club revenues earned)b. Outside investment into the club (beneactor model)7066604517110530117113%75%12%82%7%11%60%40%
5.Earlier this season the AST urged the Arsenal Board to review their business model, and, while supportive othe general principle o sustainability, urged them to ully review options or injecting additional cash into theclub such as through a rights issue or short-term loan against uture income. Do you support this approach?
Yes: No:No View:80%15%5%
6.Do you think Stan Kroenke should invite Red and White Holdings, which now owns a stake o just under30% in Arsenal, to be represented on the club’s Board?
Yes: No:No View:82%12%6%