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June16,2010

FacebookResponsetoPrivacyGroups’OpenLetter

Facebookwonwidespreadpraisefromusersaroundtheworldandtheprivacycommunitylastmonthforintroducingsimplerandmorepowerfulcontrolsforsharingpersonalinformation.Weplantocontinuetomakecontroleasyandeffectiveforallthepeoplewhouseourserviceandwillcontinuetoengagethesegroupsandothersinaconstructivedialogueabouttheseimportantissues.

Point-By-PointResponses:

1)Fixthe“appgap”byempoweringuserstodecideexactlywhichapplicationscanaccesstheirpersonalinformation.Wehaveheardtheseconcernsandannouncedourintentiontobuildanewdatapermissionmodellastsummer.DetailswereannouncedinAprilandtheproductisscheduledtolaunchtoalldevelopersinthecomingweeks.Also,aspartoftherecentchanges,weaddedasimplewayforpeopletocompletelyturnoffPlatformapplicationsandwebsites,sothatnoneoftheirinformationiseversharedwithapplications,eveninformationotherwiseavailabletoeveryone.2)Make“instantpersonalization”opt-inbydefault.Theinstantpersonalizationpilotprogramhasbeenwidelymisunderstood.TheonlyinformationthethreepartnerscurrentlyintheprogramreceivefromFacebookisusers’publicinformation.ThismeansthatourpartnerscannotaccessanythingotherthanthesameinformationthatanyonecouldaccesssimplybygoingtoaFacebookuser’sprofile.Inaddition,we'vemadeiteasierforpeopletoturnofftheinstantpersonalizationpilotprogram,whichpreventsthose,andanyfuture,applicationsintheprogramfromaccessingtheirinformation.WehavealsoimposedrestrictionsonhowpartnerscanusetheinformationtheyreceivefromFacebook.ThatinformationcannotbesoldorsharedwithothersorusedinanywayotherthantoimprovetheexperienceofFacebookusersvisitingtheirsite.3)Donotretaindataaboutspecificvisitorstothirdpartysitesthatincorporate“socialplugins”orthe“like”buttonunlessthesitevisitorchoosestointeractwiththosetools.Socialpluginsarewidgets,andtheyworkthesamebasicwayallwidgetsacrosstheInternetdo.TheURLofthewebpagetheuserisviewingmustbesenttoFacebookforFacebooktoknowwheretorenderthesociallyrelevantcontent.However,differentfrommanyotherservices,weonlystorethisinformationtemporarily(fornomorethan90days)solelyforthepurposeof