ICFAI Books An Introduction
ICFAI BOOKS
is the initiative of the ICFAI University Press to publisha series of books in the areas of finance, management and alliedareas with a special focus on emerging and frontier areas. Thesebooks seek to provide, at one place, a retrospective as well asprospective view of the contemporary developments in theenvironment, with emphasis on general and specialized branches ofknowledge and applications.The articles are organized in a sequential and logical way thatmakes reading continuous and helps the reader acquire a holisticview of the subject. This helps in strengthening the understanding ofthe subject better and also enables the readers stretch their thoughtsbeyond the content of the book. The series is designed to meet therequirements of executives, research scholars, academicians andstudents of professional programs. The ICFAI University Press haspublished over 750 books in this series. For full details, readers areinvited to visit our website: www.icfaipress.org/books.
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