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Mobile web page views increased 300% in 2008
Adoption of the mobile web is accelerating
Only 0.2% of websites are mobile-optimized
Meet the demands of a mobile audience
 
Mobile Web: Major Media Format
2
Consumers: 
Google search on mobile growing 40% per quarter
Businesses: 
Will need to reach increasingly mobile information user
 
Mobile Users Are Getting To Your Site
OrganicListingSearchQueryPaidListing
Even if you aren’t actively
mobilemarketing
people are tryingto access your site on theirmobile phones.Millions of US cell phonesubscribers link to the webfrom searches, emails andmore.Other starting points
Print Advertising
Email Marketing
OOH / DOOH
Mobile Apps
SMS Marketing
Social Media
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