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Introduction to Program EvaluationProfessor: Dr. Jay WilsonCourse name: ECUR 809.3Fall 2009
Planning an Evaluation Program: an Improvement ApproachThe case of a Community Center in Ottawa
By Nelson Dordelly RosalesGraduate StudentEducational Communications and TechnologyE-mail:nrd537@mail.usask.canelson_dordelly@yahoo.comDecember 6th, 2009
 
OUTLINEPageIntroduction………………………………………………………………………..……..……...... 3I. Review of Literature- What is Evaluation?................................................................................................................... 4- Evaluation Models, Approaches and Methods ……..…………………………………......... 7- Practical Steps of Getting a Program Evaluation Planned Program Evaluation ….……....... 8 II. Description of the Case Study: the Community Center in Ottawa- Description of the Center: Structure………………..…………………………….…….….…10- Diversified Programs and Values…………………..…………………………………..….…11- Vision……………………………………………………………….….……………….…....12- Mission, Goal or Purpose……………………………………………………………….….. 13Description of Selected Program: the Intermediate Spanish Program (SIP)- Outline and Main Goal……………………………………………………………….….….13- Program Structure: content, activities, evaluation and materials……………………….….14- Pre-requisite and Clientele or Participants ……………………….………………………. 15 III. Outlining the Program Evaluation Plan for the Assessment of ISPA suitable Approach: The improvement Model………………………………………..…………15- Stage 1 - Preparation: Focusing the Evaluation on the Improvement of SIP………..……….18- Stage 2 - Assessment: Collecting and Using the Information..................................................20- Stage 3 – Data Collection………………………………………………………..……..…….21- Stage 4 - Performing an Evaluation Assessment Process………………………………....…22Work Plan Objective (intervention objective)Users of EvaluationPlan development: Questions and Indicators…………………………………..….23Data Sources and Data Collection Method…….………………………….....…..24Budget, Resources and Timelines……………………………………………......24Data analysis, Communicate Results and Designate Staff Responsibility……....25Using the Information………………………………………………………........25- Stage 5 – Evaluation: Role of the Evaluator……………………….........................................26- Stage 6 – Reflection……………………………………………………………………….….28Summary……………………………………………………………………………………….….29 Conclusion …………………………………………………………………..………………….…302
 
Bibliography…………………………………………………………………………………….....31Appendices……………………………………………………………………………………….. 33
Introduction
Careful planning of an evaluation program helps to start the whole process successfully.This paper is a report of four months of work (September to December 2009) as planner of anevaluation program. The purpose is to explain the design of the evaluation program to assesssuccess and possible improvements to the Spanish Intermediate Program (SIP), which is one of the“General Interests Programs”, offered this past Spring/Summer of 2009 by the non-profitCommunity Center in the City of Ottawa. The plan is a theoretical paper that outlines the programto be evaluated, integrates the different tools and theories addressed recently (in the Course ECUR 809) into an evaluation plan, explains why it is a suitable evaluation plan to assess the level of satisfaction of clients and proposes a survey instrument to conduct the analysis. Essentially the purpose of this evaluation plan is to evaluate the level of clients’ satisfaction about theorganization, design and teaching of SIP, and to convince the Coordinator of the “General InterestsPrograms” of the Community Center that an internal evaluator, with the help of the clients or students, teachers and the Coordinator, should be “the evaluator for the evaluation” of theProgram. An important piece of this evaluation plan is to describe, or elaborate upon, main reasonsfor selecting the improvement approach and the logic model, which is useful for describing groupwork, team work, community-based collaborative and other complex organizational processes asits seeks to promote improvement (University of Wisconsin, 2009). Through case study, this paper will lend insight to ways through a logic “improvement model” to facilitate a “holistic” approachto the evaluation.3
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