This article explores the vital roles of product managers and project managers by uncovering their similarities and differences.

Product portfolio management is critical to the firm. Revenue is derived from a mix of products across the life cycle, yet some companies over-emphasize new product projects to the exclusion of the ongoing management of current products. This article discusses the importance of managing product portfolios across the life cycle.

How is your organization faring when it comes to collecting data about your competitors and in creating new competitive strategies? We decided to find out. Read on...

Whether you work in a big company or a small business, this ten step marketing plan template gives you what you need to know in an easy to understand document. It's 16 powerful pages packed with instructions on what you need to do to get your marketing plan done. You don't need to be a marketing expert to read this, but when you're done, you will have a tool that will really help you do your jo...