If you've been trying to market your brand, products or anything else via social bookmarking, then you may have found out the hard way that if you get a wee bit zealous with bookmarking your links you may end up getting either your account, or worse, your IP address banned by the offended service. Most of the time you're not even really trying to game anything, but simply trying to market as a...

If you haven't considered yet what your social bookmarking strategy is, or what it might be, or even if you need one, then here's a few things to think about. A good social bookmarking strategy is essential on many levels, not the least of which is that if you do this wrong, you'll find yourself locked up in the social bookmarking pokey in short order! (Don't ask me what sites I'm banned from: ...

If you've looked at the size of the task and weren't inebriated at the time, then outsourcing your social media marketing, or at least portions of it, is really the only sane solution to cover the numerous items that need to be performed on a regular basis.

Choosing the specific web properties you'd like to emplement for your social media marketing strategy can be a confusing and time-munching matter. There are literally thousands of Web 2.0 sites out there, each purporting to be exactly what you need. So, as I said in a previous post, you need to be really clear about what it is exactly you're after. Then you have a basis for choosing dance partn...

Let's talk about how to develop your own social media marketing strategy. That is a long-winded (and admittedly long-tail!) way of saying we're going to discuss how to best optimize your campaign to get traffic from social media, brand your name or your company's to reach any other goals you may have in mind, such as sales, backlinks and more.