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This chart displays the results of an analysis conducted using Market Intelligence Reporter© to process 7,085 customer reviews describing experienc...
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This chart displays the results of an analysis conducted using Market Intelligence Reporter© to process 7,085 customer reviews describing experience with 86 mobile phones TVs from 9 major manufacturers. The measurements represent customers’ perceived differences between their expectations and experiences.
Methodology:
• Only customer’s generated content is analyzed. Consumers’ opinions, without ownership reference, are not part of this analysis. The customer generated content is located, authenticated, de-duped and aggregated for the analysis
• The content of the customer reviews is processed by Opinion Miner© software to tag attributes of the discussed products.
• The sentiments associated with tagged attributes are quantified for subsequent comparison.
• The findings are organized to facilitate discovery of customer insights that help to understand why customers selected to purchase this product or passed it up for a competitor.
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