Documents tagged with b2b lead generation

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Tips for Choosing B2B Lead Generation Vendors for White Paper and Content Distribution

Gain valuable information on what to look for when selecting an online content distribution provider. This paper provides recommendations and tips to keep in mind when evaluating providers for a su...
  • TradePub.com published this 10 / 26 / 2009
  • 104 reads
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9 p.
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Five Things That Undermine the Effectiveness of B2B Case Studies

This 9-page document highlights five common practices that could erode the marketing impact of business case studies. It includes tips on how to enhance the effectiveness of this viral marketing t...
  • RachelAgheyisi published this 09 / 06 / 2009
  • 172 reads
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1 p.
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Lean Mean Sales and Marketing Machine

The Lean Mean Sales And Marketing Machine is a series of simple, small tips which can have a big impact on how efficiently a company's sales and marketing machine runs.
  • neilbetter published this 05 / 13 / 2009
  • 791 reads
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19 p.
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Glossary of Digital Marketing Terms

A reasonably complete glossary of digital marketing and lead generation terms which includes a broad range of commonly used phrases, words and abbreviations with emphasis on interactive technologie...
  • tlauck published this 04 / 23 / 2009
  • 2,549 reads
  • 2 comments
18 p.
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Intelligent Lead Generation

Today’s marketing requires engaging audiences who are strongly connected in fundamentally new ways. Intelligent Lead Generation, based on engaging the hivemind, requires a fundamental rethinking ...
  • tlauck published this 04 / 01 / 2009
  • 380 reads
  • 1 comment
24 p.
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eBook Vol3 Event Marketing

16 event marketing tips for driving lead generation. Generating leads and driving revenue through webinars, customer events and trade shows.
  • Amy Hawthorne published this 10 / 06 / 2008
  • 1,923 reads
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32 p.
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eBook Vol2 Direct Marketing

25 direct marketing tips for driving lead generation. Generating leads and reaching customers via email, direct mail and more.
  • Amy Hawthorne published this 10 / 06 / 2008
  • 2,973 reads
  • 1 comment
38 p.
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eBook Vol1 Online Marketing

30 online marketing tips for driving lead generation. Driving leads to your website through paid search advertising, search engine optimization, blogging and more.
  • Amy Hawthorne published this 10 / 06 / 2008
  • 3,164 reads
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