Elizabeth Sheppard STB: This essay discusses Marshall McLuhan's famous statement that "the medium is the message". from an Australian and Church perspective.
In The Medium is the Massage, McLuhan also rehashed the argument that media are "extensions" of our human senses, bodies and minds.
Finally, McLuhan described key points of change in how man has v...
My review of Michael Cayley's "Introducing Social Capital Value Add: Value Based Management for the Network Age". The paper can be found here on Scribd: http://bit.ly/IRFfB or on Cayley's blog at ...
This paper takes a look at how the limitations imposed on the media due to social, economic, political, cultural, linguistic and regional differences make it necessary for media to be fragmented an...
BERNARD AARONSON is head of the Section of Experimental Psychology, Bureau of Research in Neurology and Psychiatry, Princeton, New Jersey. He is a well known investigator in the...
Figs 11-15 is inserted into Page 36 of "Introducing Social Capital Value Add".
Uses Burt's structural holes theory to illustrate shifts taking place in media, brand and power.