Currently, there is a void in the Music Industry Community for a significant and relevant music, entertainment and technology conference truly woven with an educational component for high school, c...
Your music business plan should outline your purpose, goals, mission and objectives for being in business. It should give a time line for accomplishing certain goals and objectives.
Erica Myers 4/18/2007 MACP Interview
Rocking in a blue recliner, Monica Grayless proudly points at her home studio. “Don [her husband] built this all by hand,” she beams. “I never wanted a studio ...
The digital age of the music business is in full effect. The remnants of music business 1.0 are rapidly being replaced by a new structure that empowers the artists, not the labels.
Music 2.0 is ...
Sounds like branding is a report conducted by brand communication agency Heartbeats International on how the top global brands work with music in their marketing.
www.heartbeats.fmwww.soundslike...
Why should Lady GaGa should release "Starstruck" as her 4th U.S. single? This non-mainstream song is a hit record in every way and the right promotion would easily produce a radio hit. Includes mar...
What is a brand, anyhow?
Many people think that a logo is a brand. Wrong. A logo is not a brand, any more than a lead singer is a band.
A brand is the sum of all the possible ways that an au...
Everyone has a personal brand – their own unique identity.
Everything about you is included in your personal brand: what you look like; how you speak; how you dress; the car you drive; the books...
This article details the importance of marketing your music career beyond just Myspace Music. Aspiring artists/musicians/perform ers/producers/etc. you are well advised to take note. Myspace is only...