Documents tagged with threadless

41 p.
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Is the Best Product a Unique Product? Exploring alternatives to Mass Customisation with the communit

Mass Customisation has been portrayed as the ultimate form of marketing and the “business opportunity of the next millennium”. This paper presents the results of a case study undertaken with the on...
  • fletchy published this 04 / 19 / 2009
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84 p.
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Do consumers want to design unique products on the internet? A study of the online Virtual Community

A study of the online Virtual Community of Threadless.com and their attitudes to Mass Customisation, Mass Production and Collaborative Design. 1. How much collaboration is there between designer...
  • fletchy published this 04 / 19 / 2009
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6 p.
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Open Innovation: Rx for Improved Human Health

John Wilbanks of Science Common explains how the principles of Open Innovation, that encapsulates the power of the informed user to drive innovation in new product design, can transform the field o...
  • entrepreneurship published this 03 / 12 / 2009
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20 p. 
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Bottom Up Innovations

This work is an academic study about bottom-up innovations: external and internal. The bottom-up innovations subject is integrated into a framework developed by the OGFI-2008 students. Also, proble...
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  • pcbo published this 01 / 16 / 2009
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