Fast Company

A NEW WAY OF SEEING

Facebook’s Oculus Rift, Microsoft’s HoloLens, and HTC’s Vive

Last summer, Pokémon Go instantly transformed augmented reality from a geeky-cool niche concept into a mainstream phenomenon. But if you really want to experience AR’s world-changing potential, you can’t just download an app and start chasing after Charizards. Serious augmented reality—and its cousin, virtual reality—finally arrived this year in the form of several impressive products that could mark a big evolution in how we connect to the digital world.

Microsoft’s AR device, HoloLens,

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