How McDonald's Origins Became Hollywood Fodder

Franchising goes Hollywood.
Ray Kroc (played by Michael Keaton) visits McDonald’s for the first time. It wouldn’t be the last. Source: Daniel McFadden

Some are born great, some achieve greatness and some pick greatness from the pockets of others. Director John Lee Hancock’s thoughtful and entertaining film The Founder invites us to chew over which of these apply to Ray Kroc, the legendary McDonald’s figurehead, played here with reptilian aplomb by Michael Keaton.

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While many of us are vaguely familiar with the story of Kroc, the hamburger chain’s “founding father,” less is known about Dick and Maurice “Mac” McDonald -- the decent, endearingly unambitious brothers who opened the first McDonald’s in San, the color scheme, the Golden Arches and, of course, the . But it’s Kroc who gets the credit.

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