Your business and career will benefit if you strategically pursue the smartest of today’s ideas.


If you’re not incorporating the most brilliant ideas from the natural world into what you sell, you’re leaving money on the table. Biomimicry is now going mainstream. Forward-looking companies are releasing ingenious products that mirror innovations found in nature, as entrepreneur Jay Harman, author of

You're reading a preview, sign up to read more.

More from Fortune

Fortune4 min read
The Economy, Markets & Business
We’re now in the longest expansion in American history. But all good things must come to an end, and after the Great Recession, you might be bracing for catastrophe. Stanford economist Matthew Jackson has even floated the Forest Fire theory: that lon
Fortune7 min read
Electric Horseman
FOR MORE than a century, Ford Motor Co. has manufactured many millions of vehicles with names like Model T, Falcon, Fairlane, Thunderbird, Taurus, Fusion, and F-150. But ask anyone which brand stands apart from the rest, and you’ll get the same answe
Fortune10 min read
Brexit Goes Dutch
FRIDAY, JUNE 24, 2016, was the kind of sparkling summer’s day that usually inspires giddy buoyancy in London. On that morning, however, anxiety and distress fell on the city like a lead weight, as the results of the previous day’s Brexit referendum r