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STEVE JOBS: HIS LEGACY CONTINUES TO SHAPE APPLE

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APPLE’S FUTURE LIES IN ITS PAST

There’s no denying Steve Jobs’ impact on Apple and the way in which his visions have shaped the company. Apple now has a trillion-dollar valuation and has been awarded the most valuable in the world. Steve’s way of thinking is, indeed, now ingrained in Apple’s ethos, from marketing to management, to pushing technology and innovation to new heights. Without his passion and bravery for innovation, the iPhone and Macintosh may never have seen the light of day, and today’s leaders would never have had the courage to create the Apple Watch and HomePod.

In this week’s article, we relive the death of Steve Jobs, look at the way Apple has changed since his passing, and explore his influence over the company, and how he is shaping its future.

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SEVEN YEARS WITHOUT STEVE

October 5,

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