Business Today

The Water Balance

As water gets increasingly scarce, companies see their future closely aligned with being water neutral or better still, water positive.

Budhera, a rocky and water deficit village 60 kilometres from Hyderabad, on the Mumbai highway, would seem an unlikely area to showcase sustainable growth for the NYSE listed pharmaceuticals major, Dr Reddy's. Much has changed since the company shelved plans to set up an SEZ unit there three years ago. The 350 plus acre plot now plays a crucial role in Dr Reddy's emerging as a 100 per cent water neutral company.

Water neutrality is all about balancing the demand and supply of water through a deliberate intervention by the water user.

"We have a solar park on the periphery and account for all the water harvested by us.

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