LOVEVERY
Mar 15, 2022
2 minutes
PHOTOGRAPH BY ANGIE SMITH
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AS TOLD TO JANE PORTER
2.281%
Two-year growth rate
Boise, Idaho
Jessica Rolph, co-founder and CEO
Rocky Mountain ranking: No. 2
Jessica Ralph’s foray into motherhood in 2010 meant getting deluged by overly titillating toys made from petrochemicals. That didn’t sit right with the founder—who had helped launch eco-baby—food maker Happy Family Organics in 2006-particularly not after she’d seen the latest research on building lasting
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