If you ever need a textbook example of misleading marketing, just look at what some internet providers are saying about gigabit internet service.
Cable companies would have you believe that speeds upward of 1 Gbps are essential for modern internet use. A gigabit connection “lets you multitask,” Cox’s website , suggesting that it’s important for “scrolling through your Instagram feed on your phone while simultaneously streaming Netflix and surfing Amazon Prime on your laptop.” Likewise, Comcast to consider gigabit speeds if “your family loves to stream movies and TV while