Find your next favorite audiobook

Become a member today and listen free for 30 days
The New Market Leaders: Who's Winning and How in the Battle for Customers

The New Market Leaders: Who's Winning and How in the Battle for Customers

Written by Fred Wiersema

Narrated by Fred Wiersema


The New Market Leaders: Who's Winning and How in the Battle for Customers

Written by Fred Wiersema

Narrated by Fred Wiersema

Length:
3 hours
Released:
Jun 1, 2001
ISBN:
9780743562133
Format:
Audiobook

Also available as...

Also available as bookBook

Also available as...

Also available as bookBook

Description

The bestselling coauthor of The Discipline of Market Leaders provides crucial new benchmarks for ranking businesses in the new economy and reveals the practical strategies that set winning companies apart from the pack.
In the decade since renowned business strategist Fred Wiersema first began research for his #1 bestseller, The Discipline of Market Leaders, profound changes have transformed the business world. Markets are more crowded than ever, and it is harder to attract and retain customer attention. We have entered an age of customer scarcity. Increasingly, fresh role models are needed to determine just what it takes to succeed when customers are the most precious resource.
The New Market Leaders examines the exciting, often unorthodox companies dominating the market and revolutionizing business. By providing new sales growth and market value indexes, Wiersema shows listeners how to recognize the movers and shakers in any industry -- whether internet paced or more traditional.
In today's fast-paced economy, no manager or investor can afford to ignore the practical strategies and highly applicable insights offered in this path breaking new audiobook.
Released:
Jun 1, 2001
ISBN:
9780743562133
Format:
Audiobook

Also available as...

Also available as bookBook


About the author


Related to The New Market Leaders

Related Audiobooks
Related Articles

Reviews

What people think about The New Market Leaders

0
0 ratings / 0 Reviews
What did you think?
Rating: 0 out of 5 stars

Reader reviews