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The Winner's Brain: 8 Strategies Great Minds Use to Achieve Success
The Winner's Brain: 8 Strategies Great Minds Use to Achieve Success
The Winner's Brain: 8 Strategies Great Minds Use to Achieve Success
Audiobook6 hours

The Winner's Brain: 8 Strategies Great Minds Use to Achieve Success

Written by Jeff Brown, Mark Fenske and Liz Neporent

Narrated by Don Hagen

Rating: 4 out of 5 stars



About this audiobook

Developed by two Harvard brain experts-a scientific, accessible approach to achieving success by retraining your brain to win.
Ever wonder why some people seem blessed with success? In fact, everyone is capable of winning in life-you just need to develop the right brain for it.
In The Winner's Brain, Drs. Jeff Brown and Mark Fenske use cutting-edge neuroscience to identify the secrets of those who succeed no matter what-and demonstrate how little it has to do with IQ or upbringing. Through simple everyday practices, Brown and Fenske explain how to unlock the brain's hidden potential by establishing:
Balance: Make emotions work in your favor
Bounce: Create a failure-resistant brain
Opportunity Radar: Spot hot prospects previously hidden by problems
Focus Laser: Lock into what's important
Effort Accelerator: Cultivate the drive to win
Along the way, they introduce you to dozens of interesting people who possess "win factors" (like the inventor of Whac-A-Mole) and share surprising information (like why you should never take a test while wearing red). The Winner's Brain will not only give you an edge-it'll motivate you to pursue your personal and professional dreams.
PublisherAscent Audio
Release dateApr 1, 2010
The Winner's Brain: 8 Strategies Great Minds Use to Achieve Success

Jeff Brown

Born in New York City, Jeff Brown was a story editor and assistant film producer in Hollywood. He worked on the editorial staffs of The New Yorker and the Saturday Evening Post, and his stories appeared in these magazines and many others. 'Flat Stanley' is a much loved character by many.

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Rating: 4.111111111111111 out of 5 stars

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  • Rating: 4 out of 5 stars
    Two scientists with deep brain credentials have summarized the traits that result in success at any form of pursuit. The traits are: self-awareness, motivation, focus, emotional balance, memory, resilience, adaptability, and brain care. Chapters on each of these traits explain them along with key empirical insights, individual stories, and practical applications. Brain care covers both the physical needs of the brain (exercise, nutrition, and sleep) and the importance of continually stretching the mind with new experiences and thought processes. The authors also share five brain tools that winners have learned to optimize through the above traits: opportunity radar, optimal risk gauge, goal laser, effort accelerator, talent meter. Though they get brief treatment directly, these five stand on their own as useful dimensions to think about. I like this book for its simplicity and practicality. It's worth reading and keeping handy to occasionally prompt robust thinking when a performance boost is needed.
  • Rating: 5 out of 5 stars
    This one has to be read more than once!! Greatness