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Mavericks At Work: Why the Most Original Minds in Business Win

Mavericks At Work: Why the Most Original Minds in Business Win


Mavericks At Work: Why the Most Original Minds in Business Win

ratings:
3/5 (58 ratings)
Length:
5 hours
Publisher:
Released:
Oct 2, 2006
ISBN:
9780061229992
Format:
Audiobook

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Description

The first book to document this change, Mavericks at Work is business "edutainment" for a smart, ambitious readership, profiling some of the most exciting—and often eccentric—CEOs in the United States, while detailing their remarkable strategies for success.

Who’s going to write the next chapter in the saga of American business? Who’s going to chronicle the best way to compete, the new way to win? That’s the mission of Mavericks at Work, a book that profiles a network of rebels who are creating a new business model that makes use of fresh principles and captures what it means to be a state-of-the-art organization. Including such pioneering companies as ING Direct, Southwest Airlines, Pixar, HBO, Anthropologie, Craigslist, Netflix, and Commerce Bank, this book is nothing short of a lively new intellectual agenda for business.

Publisher:
Released:
Oct 2, 2006
ISBN:
9780061229992
Format:
Audiobook

Also available as...

Also available as ebookEbook

About the author

William C. Taylor is a cofounder of Fast Company and coauthor (with Polly LaBarre) of Mavericks at Work: Why the Most Original Minds in Business Win. A graduate of Princeton University and the MIT Sloan School of Management, he hosts a blog on being "Practically Radical" on HarvardBusiness Online. He lives in Wellesley, Massachusetts, with his wife and two daughters.


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What people think about Mavericks At Work

3.1
58 ratings / 2 Reviews
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Reader reviews

  • (3/5)
    I read this book as part of a project at work in which we collectively read a business book and write comments on it. This book deals with numerous companies who have set themselves apart from the norm through a wide variety of innovative and down right off beat ways of operating in the business world.It primarily focuses on how these companies chose to be different to set a new approach on how they interact with their customers. Being truly different leaves a distinct impression in the market and in most cases gave them an edge that led to success over their peers.There is so much packed into the book that it is one of those where you really have to pause and think about the message. The ideas and approaches laid out are certainly worthwhile to explore and ponder in thinking about our own business environs and how they too can be changed for the better.
  • (4/5)
    This book would have been the result if you took the Wisdom of Crowds, The Ten Faces of Innovation, The Success of Open Source, and any book by Seth Godin and made them collide at supersonic speed.That doesn't mean there weren't good lessons in this book, merely that it felt like the lessons had been repackaged from the other books above.