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author
Seth Godin
Seth Godin, Vice-President, Direct Marketing, Yahoo! Inc., is responsible for Yahoo!'s direct marketing, permission marketing and Internet promotions. Godin joined Yahoo! in 1998 f...view moreSeth Godin, Vice-President, Direct Marketing, Yahoo! Inc., is responsible for Yahoo!'s direct marketing, permission marketing and Internet promotions. Godin joined Yahoo! in 1998 from Yoyodyne, where he served as president and CEO. Yahoo! acquired Yoyodyne, a recognized leader in Internet-based interactive direct marketing, last year. Recognized as the pioneer of Permission Marketing, Godin is a sought-after speaker on the conference circuit, having presented at the Direct Marketing Association's annual conference, Jupiter events, and ICE, as well as international marketing forums. Last year, Godin was one of the highest ranked speakers, among 403 presenters at Internet World. He is a featured speaker at Fall, Spring and Summer I-Worlds. Godin is also the recipient of the 1998 Momentum Award, honoring outstanding Internet industry accomplishments. Godin received an M.B.A. from Stanford Business School in 1984. Prior to graduating from Tufts University in 1982 with a degree in both Computer Science and Philosophy, Godin co-founded and ran one of the largest student-run businesses in the coutnry. From 1983 to 1986 he worked as a brand manager at Spinnaker Software, where he led the team that developed the first generation of multimedia products, working with such forward-thinkers as Arthur C. Clarke and Michael Crichton. He managed 40 engineers and introduced more than 60 software and video products to the marketplace. Godin is the author and co-author of a number of top-selling business books, including E-Marketing, the first book ever published on how to do business online; The Guerilla Marketing Handbook, part of the best-selling Guerilla Marketing series; The Information Please Business Almanacm, a ground-breaking business reference book; and Permission Marketing: Turning Strangers into Freinds, and Friends into Customers.view less

Books by Seth Godin

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  • Fail, Fail Again, Fail Better: Wise Advice for Leaning into the Unknown

    Author Pema Chödrön
  • Bloomberg

    Author Jeffrey H. Rattiner
  • Survival Is Not Enough: Why Smart Companies Abandon Worry and Embrace Chan

    Author Seth Godin
  • Permission Marketing: Turning Strangers Into Friends And Friends Into Customers

    Author Seth Godin

Audiobooks by Seth Godin

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  • Das ist Marketing!: So wird man wirklich sichtbar

    Author Seth Godin
  • Practice: Die Methode, dauerhaft kreativ zu sein auch wenn es manchmal schwerfällt

    Author Seth Godin
  • The Big Moo: Stop Trying to Be Perfect and Start Being Remarkable

    Author Seth Godin
  • Meatball Sundae: Is Your Marketing Out of Sync?

    Author Seth Godin
  • Unleashing the Idea Virus

    Author Seth Godin
  • Small Is the New Big: And Other Riffs, Rants, and Remarkable Business Ideas

    Author Seth Godin
  • Free Prize Inside!: The Next Big Marketing Idea

    Author Seth Godin
  • We Are All Weird: The Myth of Mass and The End of Compliance

    Author Seth Godin
  • Survival is not Enough: Zooming, Evolution, and the Future of Your Company

    Author Seth Godin
  • Purple Cow: Transform Your Business by Being Remarkable

    Author Seth Godin
  • Permission Marketing: Turning Strangers into Friends, and Friends into Customers

    Author Seth Godin
  • Poke the Box

    Author Seth Godin

Audiobooks Narrated

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  • #AskGaryVee: One Entrepreneur's Take on Leadership, Social Media, and Self-Awareness

    Author Gary Vaynerchuk
  • The Big Moo: Stop Trying to Be Perfect and Start Being Remarkable

    Author Seth Godin
  • Meatball Sundae: Is Your Marketing Out of Sync?

    Author Seth Godin
  • Unleashing the Idea Virus

    Author Seth Godin
  • Small Is the New Big: And Other Riffs, Rants, and Remarkable Business Ideas

    Author Seth Godin
  • Free Prize Inside!: The Next Big Marketing Idea

    Author Seth Godin
  • We Are All Weird: The Myth of Mass and The End of Compliance

    Author Seth Godin
  • Survival is not Enough: Zooming, Evolution, and the Future of Your Company

    Author Seth Godin
  • Purple Cow: Transform Your Business by Being Remarkable

    Author Seth Godin
  • Permission Marketing: Turning Strangers into Friends, and Friends into Customers

    Author Seth Godin
  • Poke the Box

    Author Seth Godin

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