- Apr 1 20131 minute
The 5 Branding Rules of Attraction
Your brand draws customers to your business. Here are the elements you should consider when designing it.
- Jan 1 20172 minutes
10 Entrepreneurs Share Fail-Safe Strategies For More Effective Meetings
We asked readers: How do you make the most of everyone's least favorite work routine? Here's what they had to say.1. Plan ahead. Set the agenda one week ahead of time. Allow employees to comment on it prior to the meeting so they have time to really
- Dec 10 201615 minutes
In Defense Of Facts
A new history of the essay gets the genre all wrong, and in the process endorses a misleading idea of knowledge.
- Jan 4 20176 minutes
Earth's Oceans Are Steadily Warming
Another study argues there was no sea-surface slowdown in warming.
- Jun 1 20162 minutes
How Real Brilliance Is Measured
Rather than looking at typical benchmarks, we focus on the ideas, almost all fueled by passion and implemented by strong leaders.
- Jan 17 20178 minutes
The Oa And The Dark Side Of Science
Brit Marling discusses the folklore and real-life research that went into her trippy Netflix series.
- Nov 1 20142 minutes
The Idea vs. Execution Debate: Why Ideas Are Everything
Leonardo da Vinci never stopped exploring and challenging conventional wisdom. And neither should you.
- Nov 7 20161 minute
The Danger of Having Too Many Experts
IN OUR GLOBALIZED, TECHNOLOGY-DRIVEN world, we have convinced ourselves that the route to excellence and progress lies in specialization. Consider entrepreneur Peter Thiel’s recent argument that workers should make a lifelong commitment to a single c
- Dec 1 20131 minute
The 5 Traits You Need to Dominate Any Industry
Great people, no matter their field, have similar habits. Learn them and then use them in your own quest to greatness.
- Sep 1 20142 minutes
A Yoga Franchise for Kids Stretches Bodies and Minds
Imagination Yoga uses storytelling to encourage kids to move through a series of yoga positions.
- Jan 17 20177 minutes
The Limits Of Sugar Guidelines
Is there a danger in governments offering too-specific advice on sugar consumption?
- Sep 19 20161 minute
We Shouldn’t Dismiss People Who Deny Facts
IT’S EASY TO DISMISS PEOPLE WHO believe things that are factually incorrect—that vaccines cause autism, for example, or that climate change isn’t real. But if we really want to change how they think, we need to take an honest look at what’s driving t
- Nov 7 201614 minutes
Decapitate And Chill
The cryonics enthusiasts of Moscow-based KrioRus are freezing heads now, figuring out the whole immortality thing later
- Nov 25 20163 minutes
Does Trump Know More Than The Scientists Do?
Scientists are concerned that Trump could become the most anti-science president ever.
- Jan 9 20172 minutes
The Moon May Be Formed From Many Tiny Moons
New research suggests the moon was the result of a series of smaller collisions rather than a single catastrophe, contradicting a theory that has been widely accepted for over 30 years.
- Nov 27 20162 minutes
Sucking At Stuff
Where, how, and why to play piano, bake sourdough, and learn Thai massage in spite—and because—of the fact that you’ll be very bad at it. At least at first.
- Dec 27 201610 minutes
Are Climate Scientists Ready For Trump?
SAN FRANCISCO—How should climate scientists react to a president-elect who calls global warming a “hoax?” How much should they prepare for his administration? And should they ready themselves for the worst?These questions loomed over the fall confere
- May 1 20161 minute
4 Common Sayings in Business Translated -- Finally!
Business is full of clichés. Three successful entrepreneurs turn all that "blah blah blah" into a real advantage.
- Oct 1 20164 minutes
How to Win on 'Shark Tank'
What all 495 pitches say about wowing investors.
- Aug 1 20152 minutes
Don't Just Build a Business -- Build a Business With Soul
You need more than brains to create and sustain a business that has a lasting impact.
- Jun 1 20164 minutes
A Head of STEAM
The case for teaching arts in the Digital Age.
- Feb 1 20161 minute
How Perfectionism Is Sabotaging Your Business
Author and researcher Jane Bluestein explains the problems with chasing perfection, and how to avoid them.
- Dec 1 20166 minutes
How Will Trump Use Science To Further His Political Agenda?
It’s too simplistic to call Republicans “anti-science.”
- Aug 1 20164 minutes
When Do African Problems Need African Solutions?
According to the world bank, 12 percent of humanity lives in africa, yet it produces only about 1 percent of global research output. this gap persists because governments don’t emphasize science and t
- Jun 1 20144 minutes
How Do You Bring Innovation to Market?
We asked some of the leading idea people in business to define how new products, technologies and commodities come into being.
- Sep 26 20162 minutes
Is it better to be messy or neat?
- Jan 1 20151 minute
The Future Isn't What It Used to Be
Yes, the future can be scary. But it's also full of opportunity.
- Oct 16 20161 minute
What is the Point of a Quantified Self?
MELISSA DAHL: The Fitbit was introduced at a tech conference eight years ago. It’s kind of incredible to realize that, before then, this idea of the “quantified self” didn’t really exist in the mainstream. JESSE SINGAL: I feel like it’s the intersec
- Sep 1 20132 minutes
8 Ways to Screw Up Your Marketing
You work hard to build a reputation and generate positive word-of-mouth. But are you undermining your own efforts? Consider these common blunders.
- Mar 1 20131 minute
3 Traits That Can Make or Break a Businessperson
Self-made business people will tell you that it's not what you've done, but how you did it that matters most.