From the Publisher
Whether you are new to Facebook, Twitter, YouTube or an avid user already, there is advice to effectively leverage social media for everyday success.
More than half of web traffic comes from automated programs—many of them malicious.
In the not-so-distant future, artificial intelligence will be smarter than humans. But as the technology develops, absorbing cultural norms from its creators and the internet, it will also become more intolerant, racist, and sexist.
He found the industry’s weak spot—and exploited it relentlessly.
Focus on what you do know -- and can do well.
The whiteboard gets interesting.
I get a lot of emails from teenagers who’ve started businesses. And moms who’ve started businesses. And companies that donate one of their product for every one sold. And, well, many other broad types of entrepreneurs. They’re easy to instantly categ
Tyra Banks has long played the role of wise teacher-on America's Next Top Model and now as a "boardroom adviser" on NBC's The New Celebrity Apprentice. But mentorship is also at the core of her businesses. And she’s just as eager to be a mentee.Relat
Reports of Facebook's demise among teens have been greatly exaggerated. Here, some marketing lessons from the kids and the unique ways they use their favorite undead platform.
From politics shows to horror series, highlights from a year of listening
A spat over clothing could leave a partnership in tatters
Whether they've been around for decades or were launched in the last two years, some companies just have a bit of magic when it comes to grabbing attention and establishing themselves as fan favorites.
The best in the biz give their tips on how to be a best-in-class content marketer.
IN SILICON VALLEY, FIVE YEARS MIGHT AS well be an epoch. When LinkedIn, the online network geared for professionals, went public in May 2011, it was heralded as the opening of a lucrative new frontier for fast-growing social-media firms. The stock po
How the image-sharing site is using artificial intelligence to keep users engaged
Is paying an Instagram influencer to hawk your product a brilliant move or a waste?
Storyful is using bots to sic reporters on viral hoaxes | “Let’s figure out ways to close these highways for … bad actors”
JIM STENGEL | FORMER CMO | PROCTER & GAMBLE
Here’s the deal with franchising. It’s not full of Silicon Valley-style startups. It’s not a hotbed of overnight millionaires or venture capital unicorns. It’s the Midwest of the business world; the best franchise systems put their nose to the grinds
John Bowlby, born in 1907 London to an upper class family, had little parental love. His mother believed (as was common at the time) kindness would spoil children, and his father, a knighted surgeon, left home to fight in the Great War; his primary c
Punctuation and other markers -- emoticons, slang and the like -- serve as stand-ins for facial expression and vocal intonation.
Tools that assist fact-checkers in catching bogus information could be deployed within a year.
NATE HOPPER IN THE KINGDOM OF Speech, Tom Wolfe offers an analytical history of humankind’s struggle to understand the origins of what he calls its “superpower”: speech. In Wolfe’s telling, the often dry, esoteric realm of academia is rife with coup
Barley is a website-management program that allows entrepreneurs to undertake on-screen editing of their sites almost as easily as making changes to a Word doc.
Virtual-reality movies are more than just cool -- they can be a catalyst for good.
Get zero online traffic? Or getting traffic but can't convert those leads into paying customers? You're not alone. Here are three common mistakes marketers make -- and how to fix them.
From “Formation” onwards, the singer tried to build bridges while celebrating her identity—and revealed just how divided the country is.
An administration official says moves at EPA are just a standard part of the transition.
The play-by-plays from airports and bus rides offer the random, unpolished personal moments that the web has largely lost.
Turn your social media feeds into funding.
Holly andres “my most recent personal photo project, ‘the fallen fawn,’ is a fictional narrative that chronicles two sisters discovering a woman’s belongings strewn throughout the woods behind their h