Find your next favorite book

Become a member today and read free for 30 daysStart your free 30 days

Book Information

Doing Social Psychology Research

Doing Social Psychology Research

Book Actions

Start Reading
Ratings:
Rating: 4 out of 5 stars4/5 (1 rating)
Length: 390 pages8 hours

Description

This practical text introduces students to all the principal data collection methods and data analyses used in social psychology.

A student-friendly introduction to the data collection methods and data analyses used in social psychology.
Describes the principal research methods and shows how they can be applied to particular research questions.
Each chapter is written by a psychologist well known for using the method they describe.
Methods presented include conducting surveys, constructing questionnaires, facilitating focus groups, running interviews, and using archival recordings.
Topics used to illustrate these methods include identity processes, attribution, stereotyping, attitude change, social influence, communication, and group dynamics.
Includes step-by-step exercises for students and notes for course leaders.
Read More
Doing Social Psychology Research

Book Actions

Start Reading

Book Information

Doing Social Psychology Research

Ratings:
Rating: 4 out of 5 stars4/5 (1 rating)
Length: 390 pages8 hours

Description

This practical text introduces students to all the principal data collection methods and data analyses used in social psychology.

A student-friendly introduction to the data collection methods and data analyses used in social psychology.
Describes the principal research methods and shows how they can be applied to particular research questions.
Each chapter is written by a psychologist well known for using the method they describe.
Methods presented include conducting surveys, constructing questionnaires, facilitating focus groups, running interviews, and using archival recordings.
Topics used to illustrate these methods include identity processes, attribution, stereotyping, attitude change, social influence, communication, and group dynamics.
Includes step-by-step exercises for students and notes for course leaders.
Read More