The Fundamentals of Public Relations is the first practical, real world overview of the art and business of Public Relations. Robert Z. Chew, a 30-year veteran of PR agencies from New York to Singapore to California, provides the inside story on what skills are needed, where the jobs are, how to improve your writing skills, and how to think and plan strategically. For anyone interested in getting into Public Relations, this book is the starting place.
Published: BookBaby on
ISBN: 9781483504643
List price: $12.99
Read on Scribd mobile: iPhone, iPad and Android.
Availability for The Fundamentals of Public Relations by Robert Z. Chew
With a 30 day free trial you can read online for free
  1. This book can be read on up to 6 mobile devices.
scribd